1. CAP Briefing
Name

2. CAP – Resource of Choice
Mission - “Supporting America’s communities with emergency response, diverse aviation and ground service, youth development and promotion of air and space power.”
Vision - “The nation’s finest citizens serving our communities with integrity, service, excellence and respect.”
Branding is the image that comes to mind when people think of Civil Air Patrol… and everything associated with CAP, from the name, to the publications, to the way we conduct business brands the organization. It is important that we always remember this, and know that everything we do will leave a lasting impression with the public!

3. Unit Commanders' Course
Motivation
Main Points
Definition of motivation
Why motivation is important
Maslow’s hierarchy of needs
Motivational techniques for members
Unit Commanders' Course

4. Unit Commanders' Course
Motivation
Overview This segment is designed to impress upon you the importance of motivating your members, how motivation takes place, and showing you techniques to motivate your people more effectively.
Unit Commanders' Course

5. Unit Commanders' Course
Motivation
Participants will:
Define motivation in their own words
Discuss why motivation is important to the CAP unit
Describe Maslow’s hierarchy of needs
Identify motivational techniques for members
Unit Commanders' Course

6. Unit Commanders' Course
Motivation
A key to your effectiveness as a commander is the ability to build in members support for the squadron’s objectives and have them work towards that goal. This is “motivation.”
Unit Commanders' Course

7. Motivation authority defined:
The act and art of creating an atmosphere where your members will want to achieve the objectives which are set for them.
Unit Commanders' Course

8. Why motivate your people?
Motivation
Why motivate your people?
All people have an inner drive guiding what they do.
Everything is done for survival, protection, or pleasure.
Motivation is the factor which sets leadership apart from management.
People make choices, and motivation is a key factor.
People want to have goals.
Unit Commanders' Course

9. Unit Commanders' Course
Motivation
Motivation builds:
Trust.
Teamwork.
A unified effort towards achieving squadron objectives.
Unit Commanders' Course

10. Maslow’s hierarchy of needs
Motivation
Maslow’s hierarchy of needs
Level I - Physiological needs
Level II - Safety (security) needs
Level III - Social needs
Level IV - Esteem needs
Level V - Self fulfillment (self-actualization)
Unit Commanders' Course

11. Motivational techniques for members
Ensure their physiological needs are met.
Create and sustain a feeling of self-confidence in members
Provide adequate guidance
Recognize the uniqueness of individual members
Unit Commanders' Course

12. Motivational Techniques for members
(Cont’d)
Accentuate the positive
Practice participative management
Listen
Be loyal to your members
Respect your members
Say “Thank you.”
Unit Commanders' Course

13. Unit Commanders' Course
Motivation
Questions & Answers
Unit Commanders' Course