1. WHY SHOULD SMEs FOCUS ON EMPLOYEE HEALTH & WELLNESS?
Shady Nawar
Head of Health & Benefits
Sep 26, 2016

2. Our purpose is helping people live
We are Bupa
Our purpose is helping people live

3. health and care company
A customer-focused
health and care company
32m
Customers in
190 countries
84,000
people

4. Our business Around the world we run: Around 70% of
Bupa’s revenue is from
health insurance
17 hospitals
453 care homes
60 retirement villages
336 clinics
565 dental centres
36 optical outlets

5. We engage people in their health & wellbeing
Health and wellbeing services and tools
Consumer advocacy and campaigns
Including telephone helplines, apps and online tools to encourage healthier choices
On subjects including healthy lifestyles and health system improvements

6. 54% 66% 92% 52% What are people in Egypt telling us?
Do not dedicate as much time as they would like on health and wellbeing
66%
of respondents spend 30 min or less per week on health & wellness activities
92%
Desire more information on health and wellbeing
52%
blame insufficient time for health due to work commitments

7. What is the employer’s role?
Employees have a multitude of stress factors at work and outside of work
No matter where the stressors originate, there will be workplace impact to productivity, presenteeism, absenteeism, and retention
What can the employer do?
Show compassion
Foster a tolerant workplace
Promote available resources and tools
Source: World Health Organization, 2015

8. SMEs want to attract and retain the best talent
Employers are constantly looking to differentiate themselves from the market with 65% of business leaders focusing on non-financial rewards
Sources: PWC 14th Annual Global CEO Survey and 2011 Millennials at Work

9. Continuously reinforce the organisation’s health commitments
Develop an internal brand…
Create organisation-wide understanding of the overall health care strategy
Continuously reinforce the organisation’s health commitments
Raise internal awareness that health care is an investment made for employees and their families
Integrate consumer-focused messaging into all health and benefits communications

10. Programming examples
Second Opinion is a medical opinion provided by a second physician or medical expert, when one physician provides a diagnosis or recommends surgery.
Care management is a collaborative process of assessment and ongoing care to support the customer and their family from start to finish to promote quality and cost-effective outcomes.
10% cases resulted in a major change in diagnosis.
Another 15% resulted in a minor change of diagnosis.
25% reduction in cost of these cases.

11. Cost containment levers for you to explore
Benefit
Design
e.g., deductible, coinsurance, caps)
Care Management
(e.g., second opinion, case management, pre-authorisation)
Consumer Engagement
e.g., wellness checks, telemedicine)
Network Management (e.g., TPAs, direct contracting, network tiers)
Work with your insurance partner and employees to define these levers for your organisation.

12. YOUR QUESTIONS & FEEDBACK