1. LG Professionals Australia Using data as a myth busting tool to enact change
May 2016

2. .id consulting – represented here by…
Ryan James , Analyst & Account Manager
Jim Myhill , Industry Partnerships
Glenn Capuano, Demographer & Account Manager

3. Who are we? Established 1997 40+ staff members in Australia & NZ
Population & Economic data for every inch of Australia
More 1,500,000 million visits to our Local Government Sites
Over 550,000 newsletters and blogs read
Over 650 local government websites

4. “Evidence based decision making”
Knowledge is Power
“Evidence based decision making”

5. Myth Busting Techniques

6. Myth busting

7. Do your own data collection Trust Investigation & Analysis
4 ways to interrogate data
Do your own data collection
Trust
Investigation & Analysis
Ask an expert

8. Investigation & Analysis
Building Blocks:
Subject
Geography
Time

9. Subject Who are we talking about?
What are the characteristics that are important?
Demographic
Age
Ethnicity
Housing & Households
Income and Employment
Economic
Jobs, Businesses & Workers
Industry
Sales & Trade
Imports /Exports / Productivity
Social
Wellbeing
Health
Community groups

10. Subject

11. Subject

12. Geography
Benchmarking
Local focus

14. Geography

15. Time Look at the trends Is it going up or down? What is the scale?
Linked with Geography

16. Time

17. Summary Trying to reconstruct real people and places
Target locations at the smallest scale possible – compare local to macro and other scales
Identify the size and trajectory of change

18. Sources
id.com.au

19. Ask an expert…

20. Contact: Ryan James 03 9417 2205 0448 576 892 ryan@id.com.au OR
Jim Myhill