1. Jobs & Economic Development 101
TOD University (2013)

2. How do YOU get from home to work or school?
Group Exercise #1
How do YOU get from home to work or school?

3. Where are the jobs?

4. Working in downtown LA…
Can this work?
Working in downtown LA…
And living in Palmdale?

5. Why Palmdale? Lower rent & more for my money 2 bdrm house Fenced yard
Driveway
Near transit
Near sheriff station
$700/month!!!

6. Pop Quiz! How much does it
cost to commute from Palmdale to downtown LA?
a) $5/day
b) $15/day
c) $26/day
d) $76/day

7. Pop Quiz!
How much does it cost to commute from Palmdale to downtown LA?
a) $5/day – LA Metro day pass
b) $15/day
c) $26/day
d) $76/day

8. Pop Quiz!
How much does it cost to commute from Palmdale to downtown LA?
b) $15/day – Bus – 2hr + 30 min
c) $26/day
d) $76/day

9. Pop Quiz!
How much does it cost to commute from Palmdale to downtown LA?
b) $15/day
c) $26/day – Train – 2 hrs 10 min
d) $76/day

10. Pop Quiz!
How much does it cost to commute from Palmdale to downtown LA?
b) $15/day
c) $26/day
d) $76/day – Car – 1 hr. 15 min

11. $ 700/mo – Rent (Palmdale) $ 304/mo – Metro EZ Pass $1,004/mo – H+T
Housing + Transportation Costs
$ 700/mo – Rent (Palmdale)
$ 304/mo – Metro EZ Pass
$1,004/mo – H+T
3½ hrs/day

12. $ 700/mo – Rent (Palmdale) $ 377/mo – MetroLink $1,077/mo – H+T
Housing + Transportation Costs
$ 700/mo – Rent (Palmdale)
$ 377/mo – MetroLink
$1,077/mo – H+T
5 hrs + 20 min/day

13. $ 700/mo – Rent (Palmdale) $ 850/mo – Car $1,550/mo – H+T
Housing + Transportation Costs
$ 700/mo – Rent (Palmdale)
$ 850/mo – Car
$1,550/mo – H+T
2½ hours/day driving

14. Live at Vermont & Olympic?
1 bdrm apt
Parking space
Near transit
$ Rent
$ Metro Pass
$1,025 H+T

15. Thinking about my future…
Library job is temporary
Can I get a better job with more pay?
I heard Metro is expanding
Can I get a job building transit?

16. Measure R: 210,000 Jobs
Small business: Disadvantaged Business Enterprises
Good jobs: LA Metro Project Labor Agreement
Jobs for residents: LA Metro Construction Careers Policy

17. Project Labor Agreement & Construction Careers
LA Metro
Project Labor Agreement
& Construction Careers
Ensures contractors pay prevailing wages, etc
Unions run apprenticeship programs
40% of work to be done by residents of low-income communities
10% by disadvantaged workers
Employee non-discrimination

18. From Vermont & Olympic Start Library shift at 10:30 am
24 minutes on Metro Local Bus

19. From Library to Trade Tech
Leave Library at 7 pm
15 minutes on Metro Bus or Expo/Blue

20. Home to Vermont/Olympic
Class ends at 10 pm
Hop back on bus for 25 minutes,
then walk down Olympic
Will I feel safe?

21. Taking Classes in Welding
Get to Las Palmas
in 1½ hours on Metrolink
Home on the bus at 8 pm
Maybe I can borrow
a car from my sister?

22. Thinking about my future…
I’ve heard talk about adding jobs around stations
Are there more job opportunities there?

23. Maybe a Nurse Assistant?
Takes an hour on the bus
Could ride 30 minutes on Expo
but I’d have to walk 2 miles
Maybe I’ll get a bike?

24. Local TOD Examples USC Gateway – Expo Line student housing restaurants
bank
grocery store
Hollywood – Red Line
shopping
entertainment
housing

25. Local TOD Examples Farmer’s Market/ Vendors – Red Line
Businesses benefit from access to pedestrians
Residents and workers get fresh food
HomeGirl Café & Homeboy Industries – Gold Line
Local small business
Job training and services

26. Exercise #2: What economic opportunities do you see in new development around transit?

27. Build Housing Housing creates jobs
Sample Policy: LA CRA Construction Careers Policy
Sample Community Benefits Agreements: Lorenzo
Big Obstacle: Housing programs cut, CRA disbanded

28. Living Wage Agreements
Developers or new businesses agree to pay LA’s Living Wage.
Example:
LA Live/Staples Center Community Benefits Agreement

29. Encourage Labor Peace
Agreements that new business won’t fight union organizing.
Examples:
Hollywood Renaissance
Hotel
W Hotel in Hollywood
Marriott at LA Live

30. Require Targeted Hiring
Developers and new businesses agree to hire from local pool.
Examples:
Lorenzo Apartments
LA Metro Measure R Policy: 40% low income residents

31. Create & Maintain Small Businesses
Grants or loan funds
Discounted rent for retail space in new developments
“Local hire” for local small businesses
Protections for businesses during transit construction
Note: defining “Small Business” in policies is important. Local small businesses are typically much smaller than City/industry standards so the definition must be written so as to target very small businesses.

32. Open New Factories
Public agencies buy goods from companies. Get those companies to expand or locate locally.
Example: Metro rail cars:
Siemens vs. Kinkisharyo
Attracting new businesses to “Green Tech Corridor”

33. How do we get these policies?
Citywide policies
Community Plans
Agency policies (Metro)
Publicly-funded projects
Private developments seeking public approval

34. Lorenzo Community Benefits Agreement
UNIDAD Coalition & GH Palmer
Small business: revolving loan fund + discounted rent for retail space
Medical clinic + health outreach
Housing: 5% affordable apartments + housing fund
Jobs: local hiring + living wage
Community oversight process

35. Little Tokyo Community Council
Key Members: Little Tokyo Service Center, community groups, art groups, small businesses
Engaged MTA around the Regional Connector
Mitigations for small businesses:
Free Marketing
Shuttle services for lost parking

36. Thank you
Jobs & Economic Development 101 TOD University (2013)

37. Photo Credits Slide 1, 31: - Beth Steckler
Slide 4 & 6: Trader Chris (Flikr Creative Commons)
Slides 4, 5, 11-15, 18-23: stock photo
Slide 5: Multiple Listing Service
Slide 6: Selbe B. (Flikr Creative Commons)
Slide 7: Noeluap (Flikr)
Slide 8: LA Wad (Flikr Creative Commons)
Slide 9: Courtesy of SCRRA - Metrolink
Slide 10: Jeffery Turner (Flikr Creative Commons)
Slide 11, 12, 13, 14: stock photos
Slide 14, 18-21: Google Maps
Slide 16: Courtesy of Move LA
Slide 17, 27, 32: Courtesy of LAANE
Slide 21, 26: Courtesy of Urban Advantage
Slide 24: Jerard Wright, fujitariuji (Flikr Creative Commons)
Slide 25: andysternberg (Flikr)and Floyd B. Bariscale (Flikr)
Slide 28: Courtesy of LAANE
Slide 29: Courtesy of MATT Construction Corporation
Slide 33: LA Citywide Planning Department
Slide 34: Courtesy of SAJE