0. Career Guidance Outreach Program
Educate I Inform I Guide
Career Guidance Outreach Program

1. The Situation
The Challenge/Gap
The Solution and Uniqueness
Impact
Innovation Model
Marketing & Sales
The Financials
Scalability
Management Team
Summary
Contact details
Appendices

2. The Situation – Introduction to world of Pathfinders Charitable Trust
NGO Overview
Focus Segment
We have been shaping careers since 2014
Our area of influence is
Maharashtra
Karnataka
We have reached more than 10,000 students and counting
125+ active volunteers and counting
Students in SSC (10th), HSC (12th) and students perusing non-specialized/non-technical graduation and post graduation
Unemployed youth living in rural and semi-urban areas
We also provide guidance to parents in similar areas
Present Scenario
Current population of Maharashtra between age group Crores.
Socially deprived classes who cannot bear the cost of education lakh (30%)
Students who have visibility of Career Guidance – 69 Lakh (30% of 2.24 crore)
No. of Students in Maharashtra who need Career Guidance – 1.61 Crore
Primary Source:

3. Suicides – in India (year 2010/11/12)
The Challenge/Gap – due to lack of employability, we don’t only create unemployment but leads to effect social fabric of our society. We help youth to find right guidance so they don’t indulge in anti-social or self termination activities
Social Issues we address
Unemployment
Failure in Examination
Professional / Career Stress
Many people have committed suicide as they were unable to cope up with above issues
Suicides – in India (year 2010/11/12)
Ref:
In India, ILO report showed, only 21.2% of working men (aged 15-59) had a regular salaried job (in 2011/12 period).  
This year, jobless rate is expected to rise to 3.8%, according to the report 'Global Employment Trends 2014'.

4. Concept and Methodology
The Solution and Uniqueness- Through Pathfinder Career Guidance Outreach program, we expose students to a broad range of career opportunities and give them the confidence to get ahead in life.
Conduct career guidance seminar/workshops in schools and colleges
Free counseling for students and parents. Question and answer sessions
Distribution of a Career Guidance Booklet that contains detailed information on courses and professional colleges;
Information on education loans, college admission and scholarships.
Concept and Methodology
First Mass based Career Guidance program
Create “Career guidance cell” in schools and colleges
Distribute “Pathfinder Career Guide” Free of Cost
Provide information and guide students in following areas
Academic success,
Career and vocational guidance,
Personal and Social development
Counseling for Parents
Counseling for Teachers and School staff
Information on different career options
Proper guidance/motivation
Get tempted by current trends
Not to blindly follow the crowd/friends
Generate positive parental influence
Financial aid (option)
Outcomes of focused efforts and indispensable exposure of knowledge we provide to our participants (Audience – Students)

5. Resources and Input Mechanism
Business Model
Programs
Resources and Input Mechanism
Anmol Shiksha
Vritthi Vikas
Janak Sahayog
Jeevan deep
For 10th and 12th Students
Reaching 20,000 students by
Tie up with over 100 Schools and Colleges for career guidance workshops in their premises. (once a month)
Career guide distributed free of cost
Joined hands with NSS (National Service Scheme – for logistic support, Professional institutes and Corporates for imparting information
Conducting awareness programs which is being sponsored by Corporates (Eye check camps, Dental Camps etc… in Schools & Colleges for revenue generation
Graduates/Post Graduates
Planning to reach approximately by
Sessions will be conducted twice a year /as requested in each college.
Joining hands with Corporates and professional counselors for imparting knowledge
Parental Guidance
Conducting Parental Guidance sessions in PTO meetings in Schools and Colleges Reaching parents in all schools and colleges (Approx 20,000-22,000)
Specialized content for the parents will be distributed at these meetings.
These sessions will be held twice a year
Joined hands with Counselors for these sessions
Unemployed Youth
Reaching un-employed rural youth and providing them knowledge on different career options
Contents are being provided by the corporates/trainers
Will be held once a month
Joining hands with L&T Construction Skills Training Institute, RUDSETI etc…
125+ active volunteers and counting
Specialized content and Pathfinder Books and Focused Literature
Industry specialized experts thought leadership
Parental counselling programs for positive influence

6. Markey Dynamics: Target Costumers and Beneficiaries
Primary Source:
Current population of Maharashtra at the age of is 3.29 Crores.
Out if which 30% are socially deprived classes who cannot bear the cost of education
Out of 70% (2.24 crores) 30% of students have visibility of career guidance options which is approx. 96 lakh students.
This means 1.61 crore students need career guidance/counseling to be provided to them Cr
Maharashtra : Target Segment
Student don’t have visibility
Student have visibility
Student having knowledge of
Market covered till now
Market covered by Path Finder

7. Marketing & Sales - Path Finders collaborations and prospected revenue forecast for next 10 years
Revenue Forecast from Indigenous Activities
Revenue Forecast from Our Collaborations
* Cost in lakhs
Corporate CSR Programs
Health awareness programs: GERONIMO Healthcare Solutions Pvt. Ltd
Health awareness programs: Fresenuis KABI India Pvt. Ltd
Joint Outreach Programs:
Skill Development for unemployed youth: L&T Construction skills Training Institute
Skill Development for unemployed youth: RUDSETI
Gov. Initiatives
Skill Development: Skill Development initiative
Skill Development: Skill Innovation Initiative
Revenue Heads
Year1
Year 2
Year 3
Year 4
Year 5
Year 6
Year 7
Year 8
Year 9
Year 10
Existing Contractual Income 12 16 20 23 27 30 35 36 38 40
Awareness Programme Contractual Income 15 24 26 32
Career Fair 3 4 6 10
Donations 5 19 22 31 44 65
Total Revenue 50 70 75 85 95
105
120
140
Year 10 Revenue – Rs. 1.4 Cr
Year 10 Revenue– Rs. 1.5 Cr
Revenue Assumptions
Year 1 would be
Advertisement contract for books- Rs. 12,00,000/-
Generating revenue from conducting Awareness Activities in schools - Rs. 15,00,000/-
Generating revenue from conducting Career Fair- Rs. 3,00,000/-
Donations

8. The Financials - Path Finders Forecast – Expenses (next 10 years)
Operational Costs
Year1
Year 2
Year 3
Year 4
Year 5
Year 6
Year 7
Year 8
Year 9
Year 10
Rent
2.25
2.5 3
3.6 4
4.5
4.8
Admin Satff 2
2.2
2.9
3.2 5
5.7
Professional Payment 20 22 24 26 28 29 32
Printing of Books 27
29.3
29.1
29.5 30 31
Travel
4.25
4.3
Misc
1.5
Total Revenue 50 55 60 62 65 67 70 73 75 80
Cost Assumptions
Printing Cost– Career Guide
Counselors wages- (Travel cost/per diems)
Interest on Loan- funds from 6 % pa
Web site management expenses
* Cost in lakhs

9. Scalability Aim to reach 50,000 students per year in 2024-25
Develop Interactive Online Portal on career guidance
Plan to convert this concept as a movement (by joining hands with Government, Corporate (CSR) and other public - private organisations who have similar vision)

10. Management Team Management Team
Vinod Nayak (Quality Professional- LSSBB certified)- Managing Trustee
N. Shiva Rao (Chartered Accountant)- Secretary
Dr. Amit Dang (Entrepreneur- Pharmaceutical Physician)
Kamalaksha Nayak
Advisory Committee
Dr. Venkat Pulla (Australian Catholic University Brisbane)
Prof. Vijay Thorat (S.P Jain Management College Mumbai)
Prof. Keshav Walke (Manav Seva Sangh College Nagpur)
Uday Sanghani (Accenture Services Pvt. Ltd
Wing Comm. Dev Rao Belle
Dr. BM Hegde (Ex. Vice Chancellor Manipal University)
Mr. Vasant Samaga (NIO)
Mr. Sanjay (L&T Industrial Training institute Panvel)
Mr. Vishy Chandra (TSCI Mumbai) and many more….

11. Summary
Aim is to create and develop a platform which helps student community to make informed career choices
Currently we reach approximately 10,000 students per year, would like to reach 50,000 students per year by
To add 10 schools and colleges every year under this program
Approached NSS and corporates to include such activities under their CSR campaign/program
To create and develop Online portal where students can reach out to experts for guidance for free
To conduct Work shops on Academic success, Career and vocational guidance, Personal and Social development, Counseling for parents, and Counseling for teachers and school staff

12. Contact details Registered Address Pathfinders Charitable Trust
Plot No 168, Behind Maria Mansion,
Kalina, Santacruz (E) Mumbai –
Tel:
Navi Mumbai Address:
01, New Yashoda CHS, Plot No 31, Sec 18,
Kopar Khairane, Navi Mumbai –
Tel:

13. Appendices