4. WHY?

5. A LEARNING PROFESSIONAL WITH AN ATTITUDE INNOVATIVE ENTREPRENEURIAL
WHAT HANZE WANTS
A LEARNING PROFESSIONAL WITH AN ATTITUDE
INNOVATIVE
ENTREPRENEURIAL

6. WHAT PCC WANTS
ENTERPRISING ATTITUDE CREATIVITY AS AN ASSESSMENT CRITERIA SURVIVE IN THE MUSICAL WORLD BEING A MUSICAL ENTREPRENEUR

7. SO, THIS MORNING
What makes entrepreneurs entrepreneurial? What is creativity?

9. What unique resources do you have? Make a list
Network (work and private), knowledge, experience, sport, time, energy, hobbies, interests, talent, worries, culture, languages etc.

10. Talk about the three most special, unique, important resources

11. So, now what can you do as a team
So, now what can you do as a team? Solve a problem A new concept A new product A new service A new performance

12. Pitch youre most amazing idea and try to make a drawing or a prototype.

13. Effectuation: what makes entrepreneurs entrepreneurial?

14. Creativity ENTREPRENEURSHIP
Entrepreneurs are innovators who use a process of shattering the status quo of the existing products and services, to set up new products, new services
1934 SCHUMPETER
Creativity
Come up with a new idea with value.
A new combination of resources.

15. creativity
“A musician must learn the musical tradition, the notation system, the way instruments are played before she can think of writing a new song”

16. Entrepreneurs are innovators who use a process of shattering the status quo of the existing products and services, to set up new products, new services What is the status quo in your world of performing?

18. Redesign for example
The invitation Your audience The channels you use Your relation with the audience The break The welcome The program The building The dress code The way you earn money The day after The after sales The feedback The goals of your performance The stakeholders The experience Check your assumptions

19. Creativity comes in place
Imagination: Having new ideas.
Creativity: Having new ideas with value.
Innovation: Inplementation of a new idea with value.

20. Creativity

21. What would you like to redesign?