1. Apple Goes Green
Discovering How Today’s Generation of MacBooks and iMacs Contribute to the Environment

2. Facts & The Cold-Hard Truth
We all love computers
It would be hard to imagine a world without them
However, for a time, it was our environment that suffered while computers came of age
Facts & The Cold-Hard Truth

3. Facts & The Cold-Hard Truth
A lot of parts that were used to make computers were harmful to our environment
We also seem to love our computers so much, we don’t know how to shut them down
Facts & The Cold-Hard Truth

4. How Apple Goes Green Recyclability Reduced packaging Fewer toxins
Energy efficiency
How Apple Goes Green

5. Recyclability MacBook Pro’s are made from aluminum
The materials that are used: arsenic-free glass, high-grade aluminum, and strong polycarbonate, are highly valuable to recyclers
Longer-lasting products that save you money and produces less waste down the road
Recyclability

6. All waste collected by Apple during the manufacturing stage is processed in the region in which it was collected
No shipping overseas for recycling and no disposal of electronic waste in landfills or incinerators
Recyclability Cont.

7. Packaging of MacBooks is desingned to be as small as possible
What this means:
More boxes can fit on each shipping palet
More products can fit on each boat and plane
Fewer boats and planes have to be used
Fewer CO2 emissions
Reduced Packaging

8. Reduced Packaging Cont.
A new 20-inch iMac uses 55% less material than the first-generation 15- inch iMac
Saves about 15,000 metric tons in materials
Equivalent to 7,200 Toyota Priuses, for every 1 million iMacs that are sold
Reduced Packaging Cont.

9. As Apple products get more powerful, less material is used, which generates fewer carbon emissions
Still get amazing world- class products, but with fewer toxic materials to make it work
Fewer Toxins

10. MacBook Pro includes has a highly sufficient power supply
Reduces the amount of power wasted when bringing electricity from the wall to your computer
Lesser power supply reduces energy bills and lessens the environmental impact of greenhouse gas emissions from power plants.
Energy Efficiency

11. Energy-efficient Hardware
MacBook Pro uses energy-efficient hardware that works with the operating system to conserve power
How:
Mac OS X activates sleep mode on already energy- efficient LED-backlit displays
Balances tasks across both central processors and graphics processors
regulates the processor between keystrokes, reducing power between the letters you type
Energy-efficient Hardware

12. Energy Efficient iMacs
For the new 20-inch iMac
Energy efficiency was improved by 30%
Greenhouse gasses are cut by 18% when sitting in idle mode
As calculated by Apple:
Over the course of a 4 year period, or the anticipated lifetime of the iMac, the energy improvements alone from this one product would be enough to offset all the emissions from ALL Apple facilities around the world for more than a year
Energy Efficient iMacs

13. How Can You Help the Environment?
Shut off your computer when you aren’t going to be using it for a while or you are going to bed.
Set your computer to go into a low-energy mode or go to sleep after a certain amount of time of not using it
How Can You Help the Environment?

14. References http://www.apple.com/en vironment/
cbookpro/environment.ht ml
/Apple_Goes_Gre en_Big_Time
com/index.php/2007/10/1 5/20-simple-ways-to-help- the-environment-by-using- your-computer/
References