1. WBCA 2017 Convention Coaching Millennials
Dr. Matt Wilson

2. Dr. Matt Wilson

3. Dr. Matt Wilson

4. Introduction
YOLO
2F4U
SMH
IMO
LOL
IDK
NIMBY
PAL
POS
NVM

5. Introduction YOLO– You Only Live Once 2F4U – Too Fast For You
SMH– Shaking my Head
IMO – In My Opinion
LOL – Laugh Out Loud
IDK – I Don’t Know
NIMBY – Not in My Backyard
PAL – Parents are Listening
POS – Parent over the Shoulder
NVM -- Nevermind

6. Multiple Generations Coexisting
Leadership Issue
Traditionalist
Boomers
Gen Xers
Millennials
Nexters (iY)
Era Born
Lifespan
Happy to Have Job
You Owe Me
Relate to Me
Life is a buffet line
Hope
Technology
Radio, Silver Screen
Radio, TV
PC, MTV, Video Games
Cell phones, Internet, Texting, Reality TV
IPods, IPads, Cloud, Global Access
Attitude to Authority
Respect It
Replace It
Endure It
Choose It
Utilize It
Future Outlook
Stabilize It
Create It
Skeptical of It
Optimistic for It
YOLO
(Elmore, 2016)

7. Baby Boomers (1946-1963) Competition is way of life
Parents highlighted shortcomings
Not enough chairs to go around
Dream Big
Work Ethic – 1 or 2 companies, 5 mins early 10 mins late, move up corporate ladder
Mood -- Prosperity

8. Baby Boomer Head Coaches

9. Gen Xers (1964-1982) World is not safe
Trust yourself, all others suspect
Leadership Failures
Work Ethic –
Heard parents complain of corporate
Constantly learn new skills
Put time in earn and provide for family & want to spend time away from office
Mood – Individualism

10. Gen Xer Head Coaches

11. SU Athletics
Millennials
What does it Mean?

12. Millennials https://www.youtube.com/watch?v=xpxzdtZxA2M

13. Some Millennial Data
Study 1.38 million college students from 1938-present found M’s had higher self-esteem but more anxiety and need for praise
A 1976 study asked young people to list life goal. Fame ranked 15 out of 16. In 2007, 51% rated Fame #1 (Tweng & Campbell, 2009)
Study asked adolescence ( ) whether they consider themselves important. 12% said Yes.
In % boys = Yes & 77% girls = Yes (Tweng & Campbell, 2009)

14. Millennials ( )
I am a precious gift, I have opinions, I can be famous
My parents wanted me -- Enabled Narcissism
Work Ethic –
Achieve results quickly
Want to be welcomed, taken seriously & included in “cool action”
Custom experiences tailored to their needs
Want to know someone is keeping score
Mood – Excess

15. Millennials
1st Generation to not need Parents or Teachers to get information

16. Millennials

17. Millennials Feedback not for direction but for personal development
Direct manager/coach = most important developer

18. Millennial Head Coaches

19. Nexters (2001-2018) Global citizens Actions impact environment
Wear bike helmets and use sanitizing gel
Mood – Sensitive

20. Tips for Coaching Millennials
Learn more about what makes M athletes tick
Clarify Boundaries -- Spell out Expectations
Communicate through Digital---Use Visuals
Limit meeting times -- Make meetings interactive

21. Tips for Coaching Millennials
Adversity is Inevitable
Getting Better takes Time
Understand Activity Overload
“Nature Deficit Disorder”
Free Athletic Time within Structure
Make Parents Allies
(Janssen, 2014)

22. 2017 WBCA Coaching Convention
Questions ?