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Published bySusanna Howard Modified over 7 years ago
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Accident & Critical Illness Insurance Weekly Sales & Product Training
Wednesday, April 19, 2017
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Dickerson Individual Market Product Portfolio
New Products Being Added Weekly!
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What You’ll Learn Today:
Why your clients need Accident & CI How to cross-sell Accident & CI to 95% of your customers How to double or triple your commissions per sale
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Is in your Savings Account?
Why Do My Clients Need Accident & CI? 62% of bankruptcies are due to illness & 78% of those filers had health insurance People are living longer after suffering a critical illness 60% of Americans have less than $1,000 in their savings account and 34% have no savings at all Survey: How Much Is in your Savings Account?
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Why Your Clients Need Accident & CI
Single biggest risk Deductibles, copays, coinsurance Expenses not covered by insurance Rent, mortgage, everyday living expenses Advanced & alternative medical treatments
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29m+ 5.25m Accident Facts Did You Know? Falls are 1 of the top 10
leading causes of non-fatal injuries people go to the ER every year Auto accidents happen each year
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1 in 3 #1 50% 75% Critical Illness Facts Did You Know?
of males will get diagnosed with cancer females will develop cancer heart disease is the #1 killer in the US of people who suffer a heart attack will survive at least 3 years
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Accident Medical Expense
No waiting period No annual or lifetime limits Freedom to go to any doctor or hospital Everyone is approved pays a cash benefit up to the selected benefit level in the event of an accident.
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Out of pocket medical costs
Accident Medical Expense Example Out of pocket medical costs $5,000 AME deductible $250 AME pays $4,750
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Critical Illness pays a lump-sum benefit upon diagnosis of cancer
Diagnosis pays at 100% pays a lump-sum benefit upon diagnosis of cancer or heart disease. Advanced Alzheimer’s, ALS, cancer, coma, heart attack, major organ transplant, end-stage renal failure Diagnosis pays at 25% Benign brain tumor, cancer in situ, coronary artery bypass
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Accident & Critical Illness Plans
Carrier Plan Benefits GAC VBA Accident + AD&D $2,500-$25,000 SASid Smart Accident Plus+ Critical Illness Rider $5,000 & $10,000 AME $5,000-$25,000 CI Rider Surebridge (CLICO) Accident Direct Accident Hospital Lump-Sum $5,000-$25,000 Critical Illness Direct $10,000-$100,000 A1 Healthcare OneCare Accident Expense AME + AD&D $2,500-$10,000 OneCare Critical Illness CI + AD&D AME + CI + AD&D
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GAC VBA Accident
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SASid Smart Accident Plus
Additional Riders Available: Benefit Amounts: $5,000 & $10,000 Deductibles: $500, $750, $1,000 AD&D Rider: up to $100,000 Accidental Hospital Indemnity Rider: $ 100 or $250/day Funeral Expense Rider Critical Illness or Cancer Rider Benefit Amounts: $5,000, $10,000, $15,000, $20,000, $25,000
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Smart Accident Plus Sample Premiums 40 Year-Old Male Non-Smoker
$5,000 AME/$750 Deductible $16.51 $10,000 AME/$500 Deductible $19.88 $10,000 CI Rider $10.04 $25,000 CI Rider $25.10 $100,000 AD&D $9.78 $250/Day Accident Hospital Indemnity Rider $1.52 Funeral Expense Rider $0.36
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CLICO Accident Direct pays a lump-sum cash benefit when hospitalized
for an accidental injury
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A1 Healthcare OneCare ACCIDENT AD&D AME + AD&D CI + AD&D $2,500 $5,000
$7,500 $10,000 CI + AD&D CRITICAL ILLNESS AD&D $2,500 $5,000 $7,500 $10,000
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A1 Healthcare OneCare AME + CI + AD&D ACCIDENT CRITICAL ILLNESS AD&D
$2,500 $5,000 $7,500 $10,000
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Emotion-Based Sales Facts alone will not influence buying decisions.
Health communication studies by Stanford, Northwestern and New York University reveal: Tell a story from your own life experience. Here is a great story from an HR Manager Learning she had cancer: It is critical to relate to the emotional state of your listener. Focus on the consequences of an illness (or a decision) for the individual or the impact on their family or friends.
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Emotion-Based Sales Establish a baseline by: Read this:
Sharing your own story Engage your client by discussing their own lives Make up a story if you don’t have one
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How to Position Introduce Discuss Include
Introduce the idea of Accident & CI when discussing how major med, STM or limited medical plans work. Discuss when you review the plan’s deductible and out-of-pocket expenses Don’t go into great detail, let the client know that you will include that with your quote
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Talking Points Most clients address this with Accident & Critical Illness insurance The “ACA Coverage Gap” All ACA plans have some gaps in coverage No plan pays 100% of everything Bronze/Silver maximum out-of-pocket: $6,500 individual, | $13,000 family Pays a tax-free cash benefit directly to you Use cash to pay medical bills, household expenses, replace lost wages
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Sales Presentation “All of my clients buy Accident & Critical Illness Insurance to provide much-needed cash if they get injured, have an accident, get diagnosed with cancer or have a heart attack or stroke.” “If I sold you health insurance without Accident and Critical Illness insurance, I wouldn’t feel right… It would be like selling you a car without a seat belt.” “Think of it as ‘deductible protection insurance’, although you can use the money for anything you want.”
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Sales Presentation “Your health insurance with (CARRIER)…and…the optional Accident Insurance with (CARRIER)…which pays up to $XXX in cash benefits to cover your deductible and out-of-pocket costs if you have an accident or injury… And the optional Critical Illness Coverage with (CARRIER) which pays you a lump-sum, tax-free cash benefit of $XXX if you have a heart attack, stroke, major organ failure or get diagnosed with cancer, is only: $XXX.XX per month…is that affordable?”
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Sales Presentation “As I mentioned before, the Accident and Critical Illness coverage is optional and it’s not required to enroll in Covered California, however as your Benefits Advisor, I highly recommend it as I do to all of my clients.”
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Sales Presentation You MUST break out the premiums:
Your total cost each month is $_____ for 3 policies: Your health insurance with…is $XXX Your accident coverage with…is $XXX Your critical illness coverage with…is $XXX All together that totals $XXX as we discussed before. You will see 3 drafts on your account: Your health insurance will appear as…on your statement Your accident coverage will appear as…on your statement Your critical illness coverage will appear as… on your statement
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Avg. major medical commission Avg. accident and CI commission
Double or Triple Your Commission Per Sale Avg. major medical commission $180 Avg. accident and CI commission $400 - $600 TOTAL $580-$780
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$25 Visa Gift Cards Last week’s winners:
Michelle Y. Wong Genine Chambers Susan M. Fujimoto Be one of the first three agents to send in contracting for at least one carrier today and win a $25 Visa Gift Card
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Dickerson Telesales Incubator
$250/month all-inclusive Desk, computer, phone, office amenities, IT support DYL dialer & lead management system “All-you-can eat” leads Month-to-month contract Daily sales training One-on-one sales coaching Located in Burbank off the 5 freeway near the airport if interested
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Here Are the Next Steps:
We’re Here to Help! Here Are the Next Steps: Practice what you preach Rehearse your presentation Include Accident & Critical Illness with every presentation Get Contracted: A1 Heathcare GAC CLICO SASid Register for 2017 Sales Training Bootcamp! Call Luis for help! Luis Sanchez Direct: | Office:
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Don’t Miss It!
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Upcoming Webinars & Events
Date Format Topic 4/26 Event *2017 Sales Training Bootcamp 5/03 Webinar CLICO Life Insurance & Final Expense 5/10 Carrier Spotlight: GAC 5/17 How to Start Selling Medicare *Register Online: dickersonbootcamp.eventbrite.com
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Join us for our 2017 Sales Training Bootcamp next week
Thank You Join us for our 2017 Sales Training Bootcamp next week
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