1. Implementation of the EDM Reference Model and the Intelligent Content Framework (ICF)
Gabor Fari
Life Sciences Solution Strategist
Microsoft Corporation
Lowell Anderson
VP Marketing
SchemaLogic, Inc.
Ole Rom Andersen
Director, Co-Founder
Content Technologies

2. Disclaimer
The views and opinions expressed in the following PowerPoint slides are those of the individual presenter and should not be attributed to Drug Information Association, Inc. (“DIA”), its directors, officers, employees, volunteers, members, chapters, councils, Special Interest Area Communities or affiliates, or any organization with which the presenter is employed or affiliated.
These PowerPoint slides are the intellectual property of the individual presenter and are protected under the copyright laws of the United States of America and other countries. Used by permission. All rights reserved. Drug Information Association, DIA and DIA logo are registered trademarks or trademarks of Drug Information Association Inc. All other trademarks are the property of their respective owners.
Change to: In addition to DIA’s continued presence in North America, Europe, and Japan, DIA also serves the following regions:
India (remove italics from Mumbai, India, October 16-18, 2006)
Middle East (7th Annual Middle East Regulatory Conference, Dubai, UNITED ARAB EMIRATES, November 14-16, 2006)
China
Remove Central and Eastern Europe since it’s referenced at the top.
Latin America

3. Precepts Configuration over customization Use off-the-shelf technology
Flexible Services Oriented approach vs. ‘hardwired’ solution
Reference Model should be part of an overall Enterprise Metadata Management approach
It is all about the End User: Tagging Client and Auto Tagging within the authoring environment
The real power of the Reference Model is when it is coupled with an Information Model

4. Approach
Built on standard Office/SharePoint platform for ease of use, system integration, scalability and cost efficiency
Centralized Taxonomy Model and Auto Tagging to ensure consistent topic tagging and findability
DITA (rapidly emerging OASIS standard for content re-use) as an Information Management Model to supplement the EDM Reference Model, resulting in the Intelligent Content Framework (ICF)

5. Enterprise Metadata Management
Content Types
Vocabularies
MetaPoint Server
Master Model
Regulatory
MetaPoint Desktop
Clinicals
R&D

6. Desktop Tagging Client
Auto Tags added from Vocabulary
User defined tags
Smart Tags enabled in-line

7. EDM Metadata Reference Model
User Experience
Content Management
Medical Communications
Clinical Study Report
eCTD / RPS
Enterprise Information Model
EDM Metadata Reference Model

8. Composing publications Single Source Publishing
DITA – Information Model based on Open Standards
Reusable topics
*.dita
Composing publications
*.ditamap
The Result
Single Source Publishing
User Manual
website
Training
Manual
Technical
Proposal
Study
Protocol
PDF
CD-ROM
Extranet
Clinical Report
PDA
XML
Intranet
...
DOC

9. Composing publications Single Source Publishing
Blending unstructured and structured content...
Reusable topics *.xml
Composing publications
*.ditamap
The Result
Single Source Publishing
website
Manual
PDF
CD-ROM
Extranet
SOP
PDF
PDA
CSR
XML
PDF
Intranet
Reusable documents *.???
Proposal
XML
PDF
Extranet
Study
Protocol
PDF
DOC
Clinical Report
...

10. DITA Map – re-purpose content based on metadata

11. Business Benefits
A new, metadata-driven approach to organizing, assembling and re-using content, based on the DITA open standard (already being rapidly adopted by other industries!)
A Structured Content Authoring environment that is completely seamless and non-intrusive to Content Authors
The combination of the EDM Reference Model and the DITA Information Model into a single integrated Intelligent Content Framework (ICF) built on a common platform is a new and unique approach that can bring significant benefits to Life Sciences organizations looking to enable Intelligent Enterprise Content Management.

12. THANK YOU!

13. Metadata Server – SOA Architecture
Content Types, Site Columns,
Controlled Value Lists
MetaPoint Server
MetaPoint Desktop
Tagging Vocabulary, Related Content, Content Types
Master Model

14. Office integration with EDMS
Suggested Content Types
Selected Content Type
View Document Libraries that use the Selected Content Type
Tags are updated based on Content Type selection

15. Composing publications Single Source Publishing
Blending unstructured and structured content...
Reusable topics *.xml
Composing publications
*.ditamap
The Result
Single Source Publishing
website
Manual
PDF
CD-ROM
Extranet
SOP
PDF
PDA
CSR
XML
PDF
Intranet
Reusable documents *.???
Proposal
XML
PDF
Extranet
Study
Protocol
PDF
DOC
Clinical Report
...