1. Ignite Your Membership Fall Recruiting
2017
One More Tiger!

3. Agenda Overview Membership goals Back-to-school night
Recruiting/sign-up night
Recruiting activity
Pack plan
District resources
Courtney

4. Overview Cub Scout Packs survive by recruiting
Recruiting brings new kids and adults into the program
Recruiting is a VERB
Recruiting is a TEAM SPORT
Courtney

5. Council Membership Goals
Every traditional unit has at least 1 Tiger den of 6 or more scouts
Every LDS unit has at least 1 Wolf den of 6 or more scouts
Every Pack participating in the Lion pilot has a den of 6 or more scouts
Over 90% of Boy Scouts graduated from Cub Scout packs. By focusing our recruiting efforts on Cub Scouts, and building quality programs, we build a solid base of Scouts in the Mount Baker Council year after year

6. Council Membership Goals
Area Membership Goal Growth Goal %
Tigers %
Lions %
Total Cub Scouts %
Total Boy Scouts %
Why? Because growing membership provides opportunities to serve more youth, creating stronger leaders and building better communities where we live and work
Lori
Many Councils have dropped 8-10% annually in membership.

7. Membership Goals Tigers  Webelos  Boy Scouts
Increase total membership
90% Retention
Increases Adult Volunteers
Lori
So it’s not only a matter of recruiting new scouts, but retention, keeping them. I hope the new Cub program packed with more Adventures will keep the scouts you work so hard to recruit.

8. Recruitment Plan
Denise

9. Recruitment Plan
STARTS with Annual Planning Meeting (usually in May/June, but NOW if you haven’t done so)
Calendar all next year’s activities
Includes Fall Recruiting
Budget/Fundraising based on Activities planned
Don’t forget Summer Activities!
Back to the Pack Meeting in Aug/earlySept
Denise
Handout planning sheets
Fall Recruiting: Rocket Launch, Stampede
What are some of your back to school recruitment ideas?
Summer: Cub Scout Outdoor Activity Award & National Summertime Pack Award

10. Recruitment Plan Who is in charge of recruiting?
To whom does that person answer?
Who is responsible for recruiting?
Denise

11. Recruiting Meeting Committee/parent meeting — ASAP!
Review current membership
Set goals for membership increase
If you don’t have a goal, you can’t meet it!
Set a budget
3 activities/meetings to meet goal
Use every resource, Journey to Excellence
What are your target schools –
Build Relationship, Fall School Calendar
Meet with Principal
School District information distribution policy
Do your goals meet requirements for Spring Membership Campaign?
What is Journey to Excellence?
Place scout information on school bulletin boards or with chartered organization (bulletins, newsletters, etc)

12. Activities/Meetings #1 — Back to School Night
“Get the word out night.”
Draw them to sign-up night
#2 — Recruiting/Sign-up Night
Recruit boys to join
Boys hand out invitations
Post Flyers and Yard Signs
Recruit adult leaders
#3 — Big activity
“The hook”
Make sure they come back
Denise
#1 Open House, Back to the Pack Night
#2 Successful sign up night needs
#3 ENTHUSIASM! FUN!

13. Back to School Night
Jenny

14. Back to School #1 “Get the word out night.” School open house Flyers
Increase Recruiting Night attendance
School open house
Flyers
Classroom
In the neighborhood, library, church
Yard signs
Booth
Jenny

15. Back to School
Booth
“Attention-getter” (Pinewood Derby cars, Rockets, Field Day, etc.)
Interest Signup list (get contact info.)
Display boards
Cubmaster
Boys in uniform & Hand out invitations
Pack flyer (Available from the Scout office)
Pack calendar
Jenny

16. Back to School Booth. Cub Scouting information/flyers Handbooks
Mini-Boy’s Life
Swag
Printed invitation to Recruiting Night
Positive attitudes!
Jenny

17. Back to School Follow up Contact everyone on interest list
Invite to Recruiting/Signup Night
Invite to recruiting activity
Answer questions
Refer them to Pack website/Facebook for more information
Jenny

18. Recruiting/Sign-Up Night
Lori

19. Sign-up Night #2 Recruiting night as a Pack meeting Actively publicize
Boys hand out invitations
Yard signs
Flyers in classrooms
Flyers in neighborhood, library, church
Pack website/Facebook
Call or interest list from Back to School night
Lori

20. Sign-up Night Basic agenda Welcome and introductions
Audience participation skit or song
Describe BSA program Tigers -Webelos
Brief description of Unit details
Meeting times and locations
Key events
Stress Scouting is family activity
Lori

21. Sign-up Night Break out adults and youth
Shift from presenter-style to station-to-station model (den groups)
Open house format
Leaders at each station
Increases flexibility for attending families
Encourages relationship building
Removes pressure for adult leaders
Lori

22. Sign-up Night Activities for kids Displays
Away from the parents (outside)
Games, rain gutter regatta, rockets!
Scouts in uniform
Ask troop to help
Reduces adult workload
Positive role models
Displays
Campsite
Pinewood Derby track
Lori

23. Sign-up Night Information for Parents
Cubmaster and Den Leaders in uniform
Membership packets
Pack information sheet
Leader/parent roster
Pack calendar
List of vacant leadership positions
Display board with uniform examples
Treasurer and Membership Chair
Receipt book
Lori

24. Sign-up Night Registration table Invitation to big activity
Youth and adult applications
Pack calendar
Cost information
Leader/parent roster
Turn in applications
Pay fees
Receive handbook
Parent talent survey
Invitation to big activity
Lori

25. Recruitment/Sign-up Night
Sign in
What we do
Sign in
Welcome
What is Cub Scouts
Get contact info
When/where we meet
Calendar
Activity fliers
Check out
Lori
Sign up
Registration forms
Meet and talk with Den Leaders
Questions
Volunteer opportunities
Turn in forms
Pay registration fees
Receive handbook
Big activity invitation
Complete registration forms
Cost information
Leaders/roster

26. Recruiting Activity
!TNEMETICXE!
Denise

27. Big Activity #3 Big activity during the next month WHY?
Bike Rodeo
Camping Trip
Service Project
Hike
Rocket launch
Critter Racing
Cub Olympics Ice Cream Social
WHY?
Give written invitation to this activity at the open house & sign-up night
Denise
Call and follow up with all!

28. Pack Plan

29. Let’s Make a Plan to Reach Every Boy!
Pack Plan
Let’s Make a Plan to Reach Every Boy!
Hand out Pack planning sheets and Membership Growth and Retention Plans. Have each Pack complete both forms. Explain how to fill out and what numbers they should come up with. Give them 10 minutes to complete.

30. Pack Plan Order recruiting materials — August
Back to School night — when is yours?
Recruiting/Sign-up night —
Based on timeline of flyers going out to students
Turn in all applications — Sept 30th
Recruiting activity
Stampede at Fire Mountain – Oct. 21
Follow up. Follow up. Follow up.
Denise
Let your District Membership Committee know your recruitment night events/schedules

31. BeAScout.org Every pack can receive inquiries
Get new Scouts with little effort
Are you set up correctly?
Jenny

32. Jenny

33. Jenny

34. Jenny

35. Jenny

36. District Resources
Brian

37. District Resources Unit Commissioner District Executives Roundtable
District Membership Chairs
District Executives
Roundtable
Scout Office
Information and training
Posters, signs, handouts, etc.
District Newsletter & Facebook Page.
Brian

38. Incentives Free Weekend of camping and fishing at Fire Mountain for:
Any traditional unit that registers at least 6 Tigers
Any LDS Unit that registers at least 6 Wolfs
Camping is subject to availability on a first come, first serve basis
Brian

39. Start, Stop, Continue
Follow up Committee meeting after the big activity.
Did you meet your goals?
What went right?
What did not?
What could be improved?
What should you continue to do?
Put the date of the next recruiting meeting on the calendar.
Recruiting is year round activity.
Courtney

40. Questions?
Courtney