1. Technology is a Tool… to support how you do business.
Real Estate New Business Generation Technology is NOT the answer… It is not a substitute for generating New Business
Technology is a Tool…
to support how you do business.

2. Is Technology for YOU! Do you have the Interest?
Are you willing to learn the facets of a particular tool?
Pay the price/time to learn
There is no easy path – excuses don’t work.
__________________________
If not, leave it to others or pay ($) someone to do it for you.

3. Some examples MS Word MS Publisher
I, & the industry gurus, highly recommend Microsoft software in general –
it will do whatever you need and is “the” corporate standard.
MS products will transfer and adapt to other industries & most people can use.
Other product are often less powerful and/or are not as flexible.
MS Word
Listing/Buyer Presentations – download from PREA and customize and brand for you
Templates
Letters
Factsheets
Flyers
MS Publisher
Same as Word/different format [Desktop publishing]
File size is larger
Meant for sending to a publisher/printer

4. …more examples Outlook Excel Manage email Manage contacts
Follow up
Tasks
Mail merge for mailings
Excel
Calculation based, data sorting, etc
Net Seller’s Sheet
Expense report
Graphs

5. …still more examples PowerPoint Other MS and Third Part software
Presentations – download from PREA & customize and Brand for you
Listing
Buyers
Kiosk information (Open House)
Other MS and Third Part software
clients
Flyer software
I, and the industry gurus, highly recommend Microsoft software in general –
it will do whatever you need and is “the” corporate standard.
MS products will transfer and adapt to other industries & most people can use.
Other product are often less powerful and/or are not as flexible.

6. Non MS Software PREA Online (FREE) Top Producer ($)
Database
eCard
Media Center
Top Producer ($)
Mailings et al
Joe Stump, Brian Buffini, Hobbs-Herder ($)

7. …other areas of Technology
Smartphone/Tablets
Palm OS (HP)
Windows OS
BlackBerry
Android OS
iPhone and Others
QR Codes, NFC…
Services
VisualTour.com, Circle Pix, Tour Factory…
Advanced Access Web Sites, PSJR Web Site & others
Fax services – fax.com & others
Post cards et al – expresscopy.com and others
Voic
Radio signs, et al
“The Cloud”
DropBox.com
SugarSync
Google Drive
SkyDrive (MS)
Box.com
Instanet - DocBox