1. A new approach needed EXTROVERTION & ENTREPRENEURSHIP Vlasis Korovilos
Athens University of Economics and Business
Career and Employment Unit (CEU/DASTA)
– Πανεπιστήμιο Πελοποννήσου

2. Extrovertion in greek economy
What comes in mind when you hear the word?

3. A more traditional approach
Agricultural sector:
Fruits, vegetables, food sector
Specific industry sectors:
Textile, clothing
Metal products, cement
In the 90s these sectors represented 80% of the total value of greek product exports.

4. A more traditional approach
What about the services sector?
Tourism and transport (shipping)
represent up to 90%
of total value of service exports
They have been consistently producing surplus
in the services sectors

5. Was that good enough? - Exports: a very low share in GDP
- Low added value from “Traditional” sectors
- Exports: a very low share in GDP
“Almost insignificant”
- Exports < Imports in value (deficit)
plus
- Greece was consistently ranked low
in Competitivess charts and reports
(for more than one reasons)

6. Where did that take us? - certain sectors were almost devastaded
(textile, clothing, cement)
- industries moved to neighbouring countries
- how can you compete a chinese industry if you are in a low added value sector?
(Globalization and EU regulations)

7. What has changed over the last few years?
Traditional sectors*
have a declining share
in the total value of greek product exports
From 82% in 1990
down to 60% in 2007
*meaning:
- agricultural sector
- natural resources intensive products
- labour intensive products

8. What has changed over the last few years?
New emerging sectors*
account for up to 40%
of the value of greek product exports in 2007
(and keep growing...)

9. What has changed over the last few years?
''Against all odds''
certain industries emerged
and new sectors were reinforced
in a globalized competitive environment

10. Which sectors made it? Pharmaceuticals Solar systems
Telecommunication equipment
Certain plastic industries
Certain chemical industries
Cosmetics
plus
Banking, Consulting and financial services
Shipping and Tourism

11. Which sectors made it?
have you heard of them?

12. Which sectors made it? Technology intensive
Knowledge intensive / highly skilled workforce
& high adding-value traditional sectors

13. Is it still going?
(-) Crisis* has changed the plans of many companies:
Greek bank branches failed in some countries, investments abroad were withdrawn
Competing gets even harder when you lose your credibility or your access to the credit system
(+) Crisis* pushes greek companies to turn to markets abroad
* 2008 and on

14. Is it still going?
Some '90s and '00s champions are doing fine
Some have been severely tested
Overall the value of imports has overcome the value of exports
Is it because we found the way to do it
Or because the imports have shrunk?

15. A new paradigm is needed
So, is it sustainable?
A new paradigm is needed
A new approach to make extrovertion
value adding and sustainable

16. So, is it sustainable? knowledge intensive sectors
Keep in mind what we've learned:
knowledge intensive sectors
highly skilled workforce
technology intensive sectors
high adding-value sectors
higher quality of products and services

17. Startup companies A new approach ... greater value and revenues
These sectors may allow
greater value and revenues
from global markets
at lower investment costs
Startup companies
Entrepreneurship appeals to more people
Mobility and Extrovertion gets sustainable

18. Have you ever heard of them?
A new approach ...
Have you ever heard of them?

19. What is new? What is different?
Some characteristics of some extrovert / startup companies
seeing extrovertion and global moblity more as a strategic decision rather than a reaction to crisis
identifying needs outside Greece / targeting markets abroad
going global is in the core of the venture
- use technology or high skilled workforce

20. What is new? What is different?
- provide high quality products and services
- started from scratch
- worked hard
- maybe failed once but pivoted
- work in teams
- have branches abroad or spend months abroad
- employ personnel from abroad in Greece

21. What can make them succesful?
Is it the idea?
Is it the product?
Is it the funding opportunities?
Is it a successful campaign?
Most argue: The most important success factor
The Team
People make business sustainable

22. Because a team... Enables brainstorming
Encourages team members when times are difficult
Allows synergies
Helps overcome early dissapointments
Makes easier to identify mistakes, work on alternatives and pivot
Combines skills and attitudes

23. Skills and attitudes Innovative thinking / Creativity Teamworking
Persistence / perseverance
Communication and networking
Supervision and teamwork
Execution and administration
Handling risk and uncertainty
Plus
Technical skills across functions

24. If all these sound interesting and appealing .......
What can you do about it?
If all these sound
interesting and appealing

25. ....Get informed – Get involved
Being a higher education student means that:
- you have plenty of time available
- you are just a click away from exploring opportunities in this new world
- you're a few blocks away from other people sharing these interests and passion

26. Get Informed Trends and needs Ideas and solutions
Success and failure stories
Outcomes of previous experience
How to concieve and consolidate
your own ideas and solutions
Who can support you in this and in what way

28. theopenfund.com

29. tedxathens.com

30. Startup live athens

31. startup.gr

32. hellenicstartups.gr

33. youngleaders.gr

35. Get Involved Once you're informed Put your ideas into practice
Channel your passion and energy into actions
Develope skills and competences that will allow you to experience mobility and extrovertion
Picture yourself as a future entrepreneur/ startuper

36. Get Involved Career and Employment Units (CEU/ΔΑΣΤΑ)
Greek universities
offer you new services and experiences
through the recently established
Career and Employment Units (CEU/ΔΑΣΤΑ) =
Career Office (Γραφείο Διασύνδεσης)
Internship Office (Γραφείο Πρακτικής Άσκησης)
Entrepreneurship Units (Μονάδα Καινοτομίας και Επιχειρηματικότητας)

37. What you can do through CEU/EU
Business Idea Contest
Mentoring & coaching
Access to case studies, research and data for entrepreneurship and startups
Skills development
Ideas presentations & workshops
Business plan development & pitching
Preincubation coming soon...
Through teamwork and support by our staff

39. For those of you who... Want to experience global mobility
and extrovertion in action
Can identify a need or a challenge
Try to come up with a new idea to address it
Want to work in teams to build a plan
or carry out a project

40. We're here for you...
Take the first step.....
Thank you