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MGT 373 Entire Course
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MGT 373 Week 1 Individual Assignment Business and Leisure Events Paper
MGT 373 Week 1 DQ 1
MGT 373 Week 1 DQ 2
MGT 373 Week 2 Learning Team Assignment Roles and Responsibilities Paper
MGT 373 Week 2 DQ 1
MGT 373 Week 2 DQ 2
MGT 373 Week 3 Learning Team Assignment Event RFP

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MGT 373 Week 1 DQ 1
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What are three types of business events? Is there a difference in planning for each type? Explain your answer.

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MGT 373 Week 1 DQ 2
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What are different types of event planning organizations? What are similarities and differences among them? May different types of event planning organizations work together? Explain your answer.

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MGT 373 Week 1 Individual Assignment Business and Leisure Events Paper
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Prepare a 1,050- to 1,400-word paper in which you distinguish between business and leisure events. Address the following: • Identify types of business events. • Identify types of leisure events. • Explain differences and similarities between business and leisure events. Prepare to discuss this assignment in class.

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MGT 373 Week 2 DQ 1
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What is a needs analysis? Why must an organization conduct a needs analysis for an event? How does a needs analysis support the RFP process?

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MGT 373 Week 2 DQ 2
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What are some budgetary concerns in planning an event? What is the effect of a needs assessment on the budget? What effect do unplanned expenses have on the budget? How might you anticipate for unplanned expenses?

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MGT 373 Week 2 Learning Team Assignment Roles and Responsibilities Paper
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Submit your Roles and Responsibilities Paper to the facilitator.
Select one of the following events, which is the basis for this and subsequent assignments:
· A three-day trade show with 500 attendees, 70 exhibitors, and a $500,000 budget

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MGT 373 Week 3 DQ 1
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What are some examples of target markets for event planners? How do you identify an event’s appropriate target market? Can you have more than one target market? If so, how? If not, why not?

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MGT 373 Week 3 DQ 2
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What are some strategies to reach your target market? How do you determine which strategy to prioritize? How may you determine your strategies’ effectiveness?

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MGT 373 Week 3 Learning Team Assignment Event RFP
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Assume the role of a third-party event planning organization.
Create a RFP based on the event you previously selected to submit to Baderman Island. Refer to the student website for RFP framework.
Identify budgetary concerns, select appropriate event execution strategies, and select required vendor types and services.

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MGT 373 Week 4 DQ 1
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What is an example of a criterion to evaluate an event’s success? What tool would you use to measure this criterion? What other tools could be used to measure this criterion? How would an event planner utilize this information?

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MGT 373 Week 4 DQ 2
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What types of information are obtained from an ROI evaluation? From what perspective does an event manager need to evaluate ROI? How may ROI information be used in the sales and marketing process?

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MGT 373 Week 4 Individual Assignment Sales, Marketing, and Technology Paper
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Resource: Week Four readings
Prepare a 1,400- to 1,750-word paper in which you describe at least three different marketing and sales strategies event planners may utilize to reach target markets.
Analyze the role technology plays in your selected strategies.
Format your paper consistent with APA guidelines.

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MGT 373 Week 4 Team Assignment RFP Team Re-work
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Resource: Event RFP
Post your updated RFP with corrections and additional information as necessary.
Begin collaboration on your ROI Paper and Presentation.

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MGT 373 Week 5 DQ 1
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What are three trends in the event planning industry? How do these trends affect event management? Are these trends positive or negative? Why?

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MGT 373 Week 5 DQ 2
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What are some international organizations in event management? How have these organizations assisted in the industry’s globalization? What external factors have driven the industry’s globalization? Why?

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MGT 373 Week 5 Individual Assignment Trend Article Analysis
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Resources: Electronic Reserve Readings, University Library
Locate at least two articles that discuss trends in the event planning and convention industries.
Prepare a 1,050- to 1,400-word analysis in which you analyze the trends’ effect on the event planning and convention industries. How do the trends affect other areas of hospitality management? What are their ethical implications?

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MGT 373 Week 5 Individual Final Exam (Code Of Ethics)
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MGT 373 Week 5 Learning Team Assignment ROI Paper and Presentation
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Present your ROI presentation to the class.
Use your Event RFP and the pricing guidelines for services at Baderman Island.
Prepare a 2,100- to 2,450-word cost-benefit analysis of your event.
Develop criteria you would use to measure your event’s success and its cost feasibility.

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