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Menu of Services
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Overview
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Public Relations launches updates pre-announcements media relations
coverage reports developer-focused interviews commentary contributed pieces Reddit AMAs conference support
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Marketing copywriting/editing asset creation posting tweeting
forum outreach engagement newsletter streaming initiatives media plan & implementation contests giveaways competitions
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Creative logo design online press kit landing page trailer production
gameplay walkthroughs comps and animated GIFs
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Consulting ongoing playthroughs
impressions/narrative playthrough reports online issue tracking story analysis text edits in-game art/UI/audio direction
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Public Relations
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Product PR Create campaign planning document
Provide creative analysis, editorial analysis, and retail prep documentation Conduct mock review program Product retail prep document Draft and distribute pitches and press releases Pitch reviews, features, and previews to press Handle media relations Manage key/code requests Provide coverage reports (spreadsheets + visual reports with metrics)
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Corporate PR Create positioning and messaging
Research corporate PR targets Secure commentary pieces, op-eds, case studies, contributed pieces, blog posts, and post-mortems Draft and distribute pitches and press releases Pitch stories, features, and interviews to trades, top-tier press, and influencers/streamers Conduct Reddit AMAs Provide remote booking, onsite media relations and/or booth support at conferences and expos
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Marketing
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Social Media Provide social media plan
Create social media posts and tweets Produce assets to accompany posts and tweets (including animated GIFs and comps) Manage social media networks
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Community Management Provide community management plan
Conduct forum, influencer, partner, and client outreach Manage social media and Steam groups (when applicable) Respond to comments and direct messages Increase engagement through interaction Provide streaming services through Novy Stream Team (including interviews with devs and ongoing live playthroughs)
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Advertising & Promotion
Create ad research and media plans Produce ad creatives Conduct promotions such as giveaways, contests, and competitions Provide promotional strategy and research documents
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Creative & Consulting
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Creative Create online press kits and landing pages
Produce launch trailers and walkthroughs Create comps, gameplay GIFs, and meme GIFs Provide social media assets and ad creatives Create screenshots and social media banners/profile images Provide logo design services and infographics
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Consulting Conduct ongoing playthroughs focusing on art, audio, gameplay, interface, story, text, and bugs/glitches Provide first look, impressions, followup narrative, and Sifter online issue-tracking playthroughs Create story analysis Provide SEO audit Provide in-game text edits/localization
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