1. By:
Chen Shen
Yijun Niu
Ke Wang
Yan Lu
Azad Patwary
Poonam Bhatt
Marc Perez
Stella Malla
Steven Meikle
Johny Tran

2. Mission Statement:
At GlobalTransTM ("GT"), it is our obligation to provide our customers with the most advanced, high quality translation software using the cellular phone. The software our manufacturers offer represents some of the best values for translating communities. GlobalTransTM is translation software within a cellular phone which provides different methods of translation, depending on the way it is used. GlobalTransTM is the first company to manufacturer translation software service that can be used across the world. We have developed advanced cellular phone technology and coupled it with our unique translation technology to provide a cheap and easy to use cellular phone translation service. We pride ourselves in offering quality technical translating solutions at competitive prices and in the total satisfaction of our customers.

3. Product Description:
Our product name is "One Voice" and the company’s name is Global Trans TM (“GT”)
Software is able to translate callers’ languages
Transmits the translation to recipient with compatible software
Cheap and effective tool for translation needs
Designed to meet personal and business communication needs
Capable of translating the six main international languages

4. How It Works: Reciprocal translation via various technologies
Talking dictionaries with 203,000 words and14,000 phrases.
Words and phrases constantly updated by company
Downloadable software that requires no hardware
This application will be carried by various mobile companies

5. Operational Management:

6. Target Market: Local Federal Government Contractors International
Global business
Particularly Asian and Indian markets
Web-Surfers
International web users
Skype
Frequently Asked Questions: Language Translation Services. (n.d.). Professional Language Translation Services - Linguistic Systems. Retrieved November 19, 2009, from
What's Wrong with Machine Translation. (n.d.). Netmask.IT!. Retrieved November 19, 2009, from

7. Competitors: Sakhr English-Arabic translation
Text-speech or speech-speech
Translation service companies
Written or spoken communication
Linguist Systems Inc, Apex Translations, and ASTA-USA
Website text translation services
Text translations
Google and Yahoo
#1 in Arabic Translation by U.S. Government metrics. (n.d.). Sakhr Software. Retrieved November 18, 2009, from
Google Translate. (n.d.). Google Translate. Retrieved November 18, 2009, from
Language Services - Professional Translation Services - Language Testing - Atlanta, Georgia. (n.d.). ALTA . Retrieved November 18, 2009, from
Text Translation and Web Page Translation. (n.d.). Yahoo! Babel Fish. Retrieved November 18, 2009, from babelfish.yahoo.com/
Translation Services. (n.d.). ApexTranlsations. Retrieved November 18, 2009, from
Translation Services Company: Document translation services by certified translators. (n.d.). ASTA-USA. Retrieved November 18, 2009, from

8. SWOT Analysis: Strengths Portable Assists disabled
Breaks language barrier
Opportunities
Online applications
Additional functions
Voice controlling
Weaknesses
Jargon and slang
Accents
Delay
Threats
iPhone applications
Existing translators
Interpreters
Buch. A. (Nov. 09, 2009). iPhone technology translates spoken words. Retrieved from

9. Marketing Technology:
Free Skype application to generate interest
Create search engine friendly website
Use auto respondents for potential customers
Advertisements on Facebook and Twitter
Creating blogs and maintaining data warehouses
Globalization through the internet
Podcasts, traffic geysers, and book marking tools
Hayden, C. (n.d.). Web Technology in Marketing: Friend or Foe?. Marketing - Marketing Strategy - Marketing Plan - Marketing Careers and Jobs. Retrieved November 16, 2009, from od/inernetmarketingstrategy /a/webtechnology.htm

10. Finance and Accounting:

11. Limitations:
Cross-culture languages, abbreviations, slangs, local vocabulary, and various accents are challenging.
Unavoidable delay during the translating process.

12. Solutions
Collect different accents, slangs, and jargons, from the internet and the local radio stations.
Instantly update our database and offer free update services to our consumers.
Shorten time delay by applying advanced technology—Speech Recognition Engine.

13. Summary:
Questions, Comments, or Concerns?

14. Reference List:
#1 in Arabic Translation by U.S. Government metrics. (n.d.). Sakhr Software. Retrieved November 18, 2009, from
Buch. A. (Nov. 09, 2009). iPhone technology translates spoken words. Retrieved from
Frequently Asked Questions: Language Translation Services. (n.d.). Professional Language Translation Services - Linguistic Systems. Retrieved November 19, 2009, from
Google Translate. (n.d.). Google Translate. Retrieved November 18, 2009, from
Hayden, C. (n.d.). Web Technology in Marketing: Friend of Foe?. About.com. Retrieved November 18, 2009, from Web Technology in Marketing: Friend of Foe?. (n.d.). About.com. Retrieved November 18, 2009, from
/a/webtechnology.htm
Language Services - Professional Translation Services - Language Testing - Atlanta, Georgia. (n.d.). ALTA . Retrieved November 18, 2009, from
Text Translation and Web Page Translation. (n.d.). Yahoo! Babel Fish. Retrieved November 18, 2009, from babelfish.yahoo.com/
Translation Services. (n.d.). ApexTranlsations. Retrieved November 18, 2009, from
Translation Services Company: Document translation services by certified translators. (n.d.). ASTA-USA. Retrieved November 18, 2009, from
What's Wrong with Machine Translation. (n.d.). Netmask.IT!. Retrieved November 19, 2009, from