1. Succeeding at Business Awards
Maureen Frost
Deputy Chief Executive

2. Introduction
Why enter Business awards
Which Awards to enter
What to consider on your entry
What not to include
The Awards Ceremony
Maximising the benefits

3. Introduction Judge for Portsmouth Business Excellence Awards
Judge for South Coast Business Awards
Judge for SE region Chamber Awards
Judge and mentor Local Business Accelerator Awards
Steering Group for Inspire Awards
Awards organising partner for Winchester Business
Excellence Awards

4. Why Enter Business Awards?
Raise company profile
Good for staff morale
Focus on the business
Can highlight areas for improvement
Credibility with customers/suppliers

5. Which Awards to Enter
Geography
Sector
Categories
Benefits e.g. profile/cash prize etc

6. What to consider on your entry (1)
Self complete or nominated
Criteria/eligibility
Word count/attachments
Multiple entries
Sufficient information
Equal attention to each element

7. What to consider on your entry (2)
Provide all necessary info
Contact points
Entering the same category again
Next steps
Presentations
Judges visits

8. What not to include Reems of paper/lengthy booklets
CD’s – the judges do not have time
False information
Irrelevant points
Telephone numbers for testimonials –
need to include these not give the judges extra work
Free samples

9. The Awards Ceremony Check the date and attend
If a team category take the staff
Don’t expect to win!
Do expect to be photographed if you do!
Know who will be collecting the award
If you win respect those after you and keep celebrations
quiet until ceremony over

10. Maximising the benefits
If you win issue a press release asap
If given a certificate publicly display it
If given a logo add it to your website
Use social media to tweet etc linking to
the awards social media coverage
Tell your staff and customers – you should
Be proud!
If unsuccessful ask for judges feedback on
Areas to improve

11. Good Luck!!