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Recruiting and Retention Marine Corps League
Dept. of Mississippi State Convention 2017 Jr. Vice Clifton Addison
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Recruiting
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Recruiting 50-50 The new goal is 50% under 50 50% over 50
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Recruiting Get active in your community so people will know of the MCL and what we do. Most Marines have never heard of the Marine Corps League
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Recruiting Have your own business cards to hand out when you meet a potential member. When you see someone wearing Marine gear, go up to them and introduce yourself. Give them one of your cards and invite them to the league.
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Recruiting Wear a Marine Corps shirt, cap or any kind of Marine gear. Other Marines will notice you and then you can tell them about the league and invite them to your next meeting.
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Recruiting Work with your local recruiter and future Marines . Do things to help them and when they get out, they will already know what the MCL is all about.
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Recruiting Stay in touch with the county VSO. Give the VSO business cards to give to Marines when they come in to see them. If they will, have the VSO get the Marine’s name and phone number so you can contact them.
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Recruiting If you have a reserve unit close by, work with them and help them with some of their needs. (Offer to have a cookout for them; talk to the CO or First Sgt. to let them know that if any of their Marines need help, you can see how the League could help)
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Recruiting Have a web page and keep it updated with your info. Potential new members can check out your detachment. Put photos on it to let people know what you are doing. Have a Facebook page also.
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Recruiting When recruiting, let potential members know what we do. We help other Marines and veterans. (Helping with rent, utilities, food, etc.)
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Recruiting Give a cash reward or a prize to whoever recruits the most members in a year
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Recruiting It is not just the Jr. Vices job to recruit.
Every member is a recruiter.
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Retention
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Retention When you get a new member, have one of your members mentor them. They should call them and remind them about meetings. They should call them occasionally to see if everything is ok.
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Retention When you get new members, give them something to do, a responsibility. It makes them feel needed.
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Retention If a member cannot drive to a meeting, have someone pick them up.
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Retention Make time for fellowship. Serve a meal or a snack before the meeting. Have a happy hour before the meeting where everyone can shoot the bull.
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Retention Make your meeting fun and not all about business. Maybe once a quarter you can have a short meeting and have a cook out.
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Retention Keep your meetings under an hour.
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Retention Keep the attire for your meetings casual. A detachment shirt and/or casual attire will make the younger Marines feel more comfortable.
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Retention Some young Marines cannot come because they have young families. If possible, maybe a member’s wife could volunteer to keep the children during meetings.
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Retention Younger Marines do not feel like they fit in an older crowd. Try to find out what the younger ones like to do.
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Retention Let the younger Marines know you care. Be ready to help them or just be there to listen to them. If they need counseling, recommend a good counselor. Sometimes the younger ones just need someone that will listen.
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Retention If a member quits coming, call them and find out the reason. Encourage them to come back.
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Retention Send them a post card two months before their dues are due and again one month before. By the due date, if they have not paid, call them. You can them also.
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Retention One thing we all have in common is that we are Marines. We need to take pride in Once a Marine, always a Marine.
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