1. West Central Initiative Workforce Solutions Summit
Gardner Carrick
Vice President
The Manufacturing Institute
National Association of Manufacturers

2. State of Manufacturing

3. Year-Over-Year Industrial Production Growth (January 2015 – March 2016)

4. ISM Manufacturing Purchasing Managers’ Index (January 2015 – March 2016)
Source: Institute for Supply Management

5. Monthly Changes in Employment (January 2015–April 2016)

6. A resurgence in U.S. manufacturing?

7. Manufacturing Jobs

8. Manufacturing Jobs

9. Factors Driving Resurgence
Cost of Business Overseas
Transportation Costs
Risk
U.S. Energy Prices
U.S. Innovations

12. Skills Gap

13. 82% of manufacturers can’t find skilled workers

14. #1 90% Manufacturing Does Matter
of Americans believe manufacturing is
very important to economic prosperity
2. Technology development center
3. Energy production facility
4. Healthcare facility
5. Retail center
6. Communications hub
7. Financial institution
Manufacturing Facility #1
If given an opportunity to create 1,000 new jobs in their community,
manufacturing tops the list
Source: 2015 Manufacturing Institute and Deloitte Public Perception of Manufacturing Study

15. (Mis)Perceptions Cost Us Workers
Ranking of Industry Preference
Source: 2015 Manufacturing Institute and Deloitte Public Perception of Manufacturing Study

16. Finding Candidates

17. Solutions – Perception

18. Today, 3 out of 10 parents would encourage their kids to pursue manufacturing as a career.

19. FAMILIARITY = 2X AS LIKELY
There is a silver lining.
When the industry engages, perceptions change.
Industry familiarity really makes a difference in overcoming perception issues. While overall manufacturing remains less popular than other industries as a career choice, respondents with high manufacturing industry familiarity rank it higher as a career choice (third out of seven).
Similarly those with high manufacturing familiarity have more positive views toward manufacturing overall and are more than twice as likely to encourage their children to pursue manufacturing careers.
FAMILIARITY = 2X AS LIKELY
Source: 2015 Manufacturing Institute and Deloitte Public Perception of Manufacturing Study

20. What Influences Careers?
64% of students report personal experiences as having the greatest influence over career decisions.
Source: Attracting the Next Generation Workforce, 2015

21. Dream It. Do It. (May Add Personal Anecdote)
Programs in 35 states across the nation, working together to educate and attract the next generation of manufacturers
Reached 365,000 students, 43,000 parents and 27,000 teachers in 2014

23. PA DIDI – IMPACT

24. DIDI Ambassador Program
The Ambassador program was originally launched in Dream It. Do It. Nebraska
Ambassadors are early career, well-spoken employees who play a front-facing role to their community representing the manufacturing industry, their company, and their own path.
The VOICE toolkit from The Manufacturing Institute provides a step-by-step guide for launching a company Ambassador program and having sustainable impact while expending limited resources.
Ambassador programs are a manufacturer’s solution for low-cost, low-resource student and community engagement while have great impact.
Ambassador programs are a retention strategy for manufactures as they provide employees with an opportunity to have a voice representing the company. A voice they may not have at other manufacturers.

25. Why launch an Ambassador Program?
Simple for Employers…
Low resource, low cost community engagement activity with high impact
Leverages current company activity in many cases
Employee engagement opportunity with great benefits
Differentiator for Students…
Greater connection with the messenger
Different from previous methods of career exploration that lost attention
Provides a demonstrated path of a local role model

26. Ambassador Success – 3,500 Students

27. Inviting the Public

28. MFG DAY 2015 in MN

30. Winners Announced Last Week!
What Can You Do?
Winners Announced Last Week!

31. Solutions – Quality Education

32. Average cost of a bad hire: 1.5x base salary

33. 15 Endorsed Certifications

34. Technical Certification Data

35. CERTIFIED PRODUCTION TECHNICIAN

38. What Can You Do? Manage the Talent Supply Chain
Company
Implement a strategic approach to talent management
Implement demand planning for critical jobs
Better signal skill demands
Utilize analytics
Community
Agree to lead or find a leader
Design and develop
Implement and evaluate
Align public and private incentives to sustain

39. Get Up. Get Involved. Get Engaged.

40. Contact Information
Gardner Carrick Vice President The Manufacturing Institute