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Nestle – efforts to improve the nutritional profiles of our products
Maria Uzunova Country Regulatory and Scientific Affairs Manager 22nd November 2016
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Nestle worldwide Nestlé is a company… 2 000+ brands 335 000 employees
…dedicated to enrich people’s lives by offering them choice of foods and drinks with balanced nutritional profile at all stages of life and at all times of the day. Offers safe and quality products for 150 years brands worldwide Around employees Operates in more than 197 countries CHF 88.7 billion sales in 2015 Main purpose - leader in balanced nutrition and healthy lifestyle
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To enhance the quality of people’s lives...
Our ambition To enhance the quality of people’s lives... trough active lifestyles and balanced nutrition, based on constant researches and innovations. Our ambition is to enhance people’s lives through nutrition, health and wellness. We offer healthier and tastier food and beverage choices at all stages of life and at all times of the day. Based on science and research and development, we permanently innovate our portfolio of food and beverages.
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Our commitment* Way to achieve it:
trough reformulation of our products trough communication tools * end of 2015 1) Over the last 15 years, Nestle has worked to reformulate its products by reducing salt, sugar and fat while adding positives nutrients such as wholegrain, vegetables and fruits as well as providing portion guidance to help individual and families adopt healthier diets and lifestyle. Still recognize more can be done. 2) Our global commitments and real achievements 3) Just reformulation is not enough – need education 4) Way to achieve it - Recipe change/reformulation Portion guidance GDA
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Growing expectations... Consumers become more and more demanding looking for healthier products with positive ingredients with clean labels. This could be achieved trough true and fair competition on innovation How the policies and projects were translated in real products
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Growing expectations... How Nestle is translating those expectations in real projects and products This could be achieved trough true and fair competition on innovation based on science
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For children 9 g or less sugar per portion
Wholegrains – ingredient N.1 8 g wholegrain per portion of 30 g 0.3 g or less salt per portion Calcium, Iron and Vitamin D
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For ladies How? 30% less sugar More wholegrain wheat and fiber
The same Vitamins and Minerals, specific for ladies’ needs No artificial sweeteners How? Replacing sugar by adding wholegrain and rice though keeping the same taste
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MAGGI and current trends for living and eating
Consumers are becoming more and more interested in ingredients of pre-packed food. Fear of unknown and artificial is growing fast. How? “Kitchen Cupboard” – cleaning of ingredients list and positive communication
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MAGGI’s answer Transparency – what are the ingredients used?
Use less salt
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MAGGI’s answer
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For chocolate lovers 100% Pleasure Less sugar Portion size control
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Thank you!
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