1. Connections Between Wildlife and Games
How can we keep animals safe?

2. Main Goals of Games/Apps
Education
Donations
Emotional Investment
Tracking

3. Education Present facts in manageable pieces
Use gamification to add fun
Present facts in a relateable way (How tigers see vs. how humans see)

4. Generating Donations Paid apps In-app purchases
Partnering with corporations
Ads
Donation per click
Examples:

5. Emotional Investment Make information relatable Rewards/incentives
Loss aversion and regret
Bright colors/cute animals
Building a virtual world
Example: World of the Wild

6. Tracking Crime reduction Monitoring Examples: