1. Tech ISV Bright Box’s built a unique global app ‘factory’ on Azure
Used PaaS power of Azure + wide range of open source development and database solutions
Objectives
Bright Box developed first product via BizSpark – a connected car app, Remoto
Came back to leverage Microsoft’s power once again via Azure
Tactics
Customer still thinks as a raw start up and wants to protect development $
Says Azure’s platform services and open source best way to do that
New product is a SaaS service for car dealers that lets them easily craft apps for customers – Dealer Mobility
Results
Over 250,000 end users now using Dealer Mobility-create apps worldwide
Customer says Azure reassures to clients that their data is safe and their apps won’t fall over
CASE STUDY: Microsoft helps car dealer app builder achieves global credibility
Photo credit:
Link to Case Study:
Customer: Bright Box LLC
Website:
Customer size: 90 employees
Countries: Switzerland, Austria, Belarus, China, Hong Kong, Cyprus, Kazakhstan, Russia, Singapore, UAE, USA
Industry: Automotive
Customer profile
Bright Box is a Swiss-headquartered ISV offering innovative infrastructure and app development software to the global car dealership community out of its Moscow R&D lab.
Summary: Bright Box is a fast-growing former Microsoft BizSpark incubator success story building on its initial Microsoft-assisted breakthrough – a remote vehicle manager, Remoto – with a new offering: a toolkit that enables a car dealer to swiftly and easily build personalized mobile apps for customers called Dealer Mobility. This toolkit, built with open source software hosted on the Azure platform, is popular with 450+dealers and 500,000 users on both iOS and Android, including 20% of the top players in Eastern Europe.
Software and services
Microsoft Azure
Open source technologies
Selenium WebDriver
Redis
RabbitMQ
FreeRTOS
Languages used
Atlassian JIRA, Confluence
JetBrains TeamCity
Apple Xcode
Octopus .NET
Crashlytics
“Azure is a huge brand now, secure, highly compliant, a great place to store sensitive data, well protected by Microsoft and trusted in the enterprise. […] it’s becoming the best way of accessing open source, in my opinion.“
— Alexander Dimchenko, Managing Director, Bright Box

2. By using the synergy of Azure and open source, this ambitious ISV has been able to offer a global business product that’s proving highly profitable and easy to support
CASE STUDY: Microsoft helps car dealer app builder achieves global credibility
Photo credit:
Link to Case Study:
Customer: Bright Box LLC
Website:
Customer size: 90 employees
Countries: Switzerland, Austria, Belarus, China, Hong Kong, Cyprus, Kazakhstan, Russia, Singapore, UAE, USA
Industry: Automotive
Customer profile
Bright Box is a Swiss-headquartered ISV offering innovative infrastructure and app development software to the global car dealership community out of its Moscow R&D lab.
Summary: Bright Box is a fast-growing former Microsoft BizSpark incubator success story building on its initial Microsoft-assisted breakthrough – a remote vehicle manager, Remoto – with a new offering: a toolkit that enables a car dealer to swiftly and easily build personalized mobile apps for customers called Dealer Mobility. This toolkit, built with open source software hosted on the Azure platform, is popular with 450+dealers and 500,000 users on both iOS and Android, including 20% of the top players in Eastern Europe.
Software and services
Microsoft Azure
Open source technologies
Selenium WebDriver
Redis
RabbitMQ
FreeRTOS
Languages used
Atlassian JIRA, Confluence
JetBrains TeamCity
Apple Xcode
Octopus .NET
Crashlytics
“Azure is a huge brand now, secure, highly compliant, a great place to store sensitive data, well protected by Microsoft and trusted in the enterprise. […] it’s becoming the best way of accessing open source, in my opinion.“
— Alexander Dimchenko, Managing Director, Bright Box