1. Engaging Your Audience
Chapter 11
Delivery:
Engaging Your Audience

2. What We Will Discuss
Speaker and adapting to audience and speech situation
Types of speeches
Nonverbal behavior
Eight dimensions of nonverbal system
Controlling self-adaptive behavior
Nonverbal behaviors that affect the audience
Nonverbal and effective delivery
Improving credibility
Proactive vs Reactive speaking

3. Methods of Delivery Manuscript =Written out word for word
Memorized = Committed to memory
Impromptu = Off-the-cuff speaking
Excellent tips in textbook
Extemporaneous: A blend of preparation and spontaneity
the best choice for most situations

4. Adapting Your Delivery To . . .
Diverse audiences:
Consider the cultural norms of the audience
The occasion
Check on the room beforehand; plan your delivery accordingly (e.g., microphone)
Your personal style?

5. Using Your Voice Vocal production = “Vocalics” Speak in your own voice
Match to general and specific speech purpose
Volume
Pitch
Range
Rhythm
Tempo
Articulation
Speak in your own voice
Practice to become competent
Match to general speech purpose

6. Nonverbal Characteristics of Delivery
Continuous
Cannot NOT communicate
Simultaneous use of channels
All the senses
Spontaneous
Hard to regulate
What nonverbal behavior reveals
Exercise caution
Cultures differ

7. Nonverbal Communication System
Environment = physical surroundings
Internal = state of humans
Zone of Interaction = area where speaker must maintain eye contact
Speaker movement and interaction with audience
Speaker immediacy by moving into audience

8. Traditional Zone of Interaction
Insert Exhibit 11.2

9. Shifting the Zone of Interaction Through Movement
Insert Exhibit 11.3

10. Nonverbal Communication System
Appearance = effects source credibility
Eyes = continuous and immediate
Face = congruent with words spoken
Gestures = appropriate to speech purpose
Posture = demonstrates speaker confidence
Touch = minimize self-adapting behavior
Time = always consider time constraints

11. Tips for Gestures and Movement
Be natural; your gestures should reflect your normal conversational style
Move when necessary to include all of your audience in the zone of interaction
Use your hands for illustration
Don’t hold notes in both hands; keep at least one free for gestures

12. Tips for Appearance, Face, and Eyes
Be expressive with your face
Posture affects your credibility
Your attire affects your credibility
Continuous eye contact is essential
Make eye contact with individual members of your audience
Avoid favoring a specific audience segment or person with your eye contact
Dress appropriately and lose the ball cap/sunglasses

13. Making the Most of Nonverbal Behavior
Use Nonverbal behaviors to…
Excite the audience
Repeat your message
Contradict your message
Substitute for a verbal cue
Deliver a powerful speech
Complement your message
Increase perceptions of immediacy

14. Proactive Delivery Rehearse Time your speech Avoid self-adapters
Use natural gestures
Take control of your appearance
Take control of your environment