1. EXPR

2. Discussion Points Is EXPR a sound long-term stock investment?
Discussion will include:
Marketing Strategy
SWOT analysis of the company
Company Performance
Analyst Estimates 2

3. Company Overview Founded in 1980, over 600 stores Shopping Malls
Variety of clothing
Accessories

4. Marketing Strategy Social Media Earn Points. Get Rewards. Repeat.
EXPRESS NEXT CREDITCARD
Earn Points. Get Rewards. Repeat.

5. SWOT Analysis Strengths Weaknesses Opportunities
Trend setting clothes
Dual-gender shops
Store Appearance
Web sales
Weaknesses
Limited target group
Limited variety in sizes
Opportunities
Broader international present
Mergers and Acquisitions
Expand their line of clothes
Threats
Economics
Competitors
Imitators

6. Company Performance Stock Performance Price up ~70% since early Nov.
Bump attributed to earnings that exceeded estimates

7. Company Performance Income Statement Horizontal Analysis
Total revenue and Net income have substantially increased from
Vertical Analysis
Profit percentage
2010 = 4.38%
2011 = 6.68%
2012 = 6.79%

8. Company Performance Balance Statement
Significant decrease of Liabilities.
Significant increase in Net Tangible Assets

9. Analyst Estimates
Analyst Estimates
Zack Investment Research

10. Analyst Estimates
Analyst Estimates
Nasdaq.com

11. Conclusion Marketing Strategy SWOT Analysis Analyst Estimates
Company Performance

12. Resources
About Express. (n.d.). Retrieved from
Analyst Moves: EXPR, MMC. (2013). Retrieved from mmc/?partner=yahootix.
Express. (n.d.). Express (Clothing Retailer). Retrieved from
Express Company Information. (2013). Express. Retrieved from information/cs/company-profile.Express_Inc.47cf404eb62c80e2.html.
Express Company Information. (n.d.). Express. Retrieved from
Express, Inc. Stock Research - Analyst Summary. (n.d.). Retrieved from
Investors Go Crazy Over Express Upping Guidance. (2013). Retrieved From analysis/2013/investors-go-crazy-over-express-upping-guidance-expr-gco- josb0118.aspx#ixzz2LTG9mF7X.
Kussman, K. (n.d.). Portfolio Ads. Retrieved from
Meena, K. & Matt, D. (2013). Billionaire Ken Griffin Goes Shopping for Express Shares. The Wall Street Journal. Retrieved from ?siteid=yhoof2.
Overweight (Stock Market). (n.d.). Retrieved from

13. Power point created by Jarrah Howell Spring 2013
Premise: Is Express a sound long term stock investment?
Power point created by Jarrah Howell Spring 2013