1. INTRODUCING THE ZEBRA QLn MOBILE LABEL PRINTER FAMILY
Zebra is proud to present the next generation of mobile label printer, the QLn Family, built upon the extremely successful and popular QL product line.
QL™ Family Benefits— Extended to the “nth” Power

2. Agenda Review the key new features of the QLn
Review the differences between the QL Plus and QLn
QLn markets and applications
During this discussion, I’ll be providing an overview of
The key features of the QLn
The differences between the QLn and previous generation QL product line
And finally, the markets and applications for the QLn family of products

3. Product Information
Let’s dig into the details of the product.

4. Product Description Next generation QL family
QLn320 – 3” mobile label printer
QLn220 – 2” mobile label printer
The QLn Family consists of two different product based upon the print width capacity of the printer
The QLn320 is a 3” wide printer and the QLn220 is a 2” wide format.

5. Zebra’s Mobile Label Printer Legacy
Mobile label printer expertise
First mobile label printer introduced in 1994
Over 700,000 QL printers sold
Wireless leadership (first b, “g”, and soon “n” radios)
Market leader
~70% market share in retail mobile label printers
Zebra has a long heritage in mobile printers starting with the first printer introduced by Zebra in 1994.
The QL product line was wildly successful for Zebra with over 700,000 printers sold around the world.
Zebra has an indisputable market share in the mobile label printer market space for the Retail market.
Zebra’s legacy, market position, and experience around the world working with customers of all sizes has led to Zebra’s mobile printer leadership. This 15+ years of experience is designed in each generation of printer, including the QLn.
The knowledge and experience cannot be duplicated by the competion.
Market experience designed into each new generation of printer!

6. QLn – Easier to Manage
Remote “unattended” management over Ethernet network
Improved CPU and networking performance
Smart battery allows proactive maintenance
Common Zebra software utilities
There are two key value points for the QLn.
The QLn is Easy to Manage and Easy to Use.
There are several features that makes the QLn Easier to Manage

7. QLn – Easier to Use Smaller design – easier to carry and store
Intuitive peeler operation
Larger display with better contrast
5-way navigation keys, two software defined keys
Help Menu, WML Graphics, Alerts

8. New Features Showcase LED Displays Battery Charge
Larger Display
5-way Navigation Keys
Rugged - 5’ Drop Tested, IP43
New Sleek Design: - QLn % Smaller than QL320 Plus
- QLn 220 – 10% smaller than QL220 Plus

9. Key Feature – Smart Battery
Battery health available via display or over network
Prevents need for mid-shift battery replacement
Greatly reduced size of spare battery pool – only replace as needed!

10. More Intuitive Peeler Operation
Key Features
More Intuitive Peeler Operation

11. Key Features Same Clam Shell Drop-in Media Loading Design
Same Spring-loaded Media Arm Design

12. Key Features Increased memory: 128 MB RAM, 256 MB Flash
Print languages: CPCL and ZPL X.16
ZBI 2.0
On-board battery charger via barrel jack connector or docking port

13. Key Features - Connectivity
Mini USB
New Serial Connector
Optional: b/g (802.11n future), Bluetooth 2.1, Ethernet Connectivity

14. Key Features – Accessories – Docking Cradles
Provides Ethernet connectivity
Saving just one “no problem found” repair pays for cradle
Charges battery while in cradle
Single and quad cradles available
-Customer feedback: please help us lower operational costs, make the product easier to manage!
-Use case: dock printer in cradle at the end of the shift; Printer turns on and stays on, battery is charged, IT dept at headquarters facility can upgrade f/w, etc
-Customer problem: users in field can not fix even the smallest of configuration problems, ship to repair depot, costs ~$120 plus one week without the use of the printer
-Primary justification: Saving just one “no problem found” repair more than pays for the cost of the cradle

15. Key Features - Accessories - Charging Options
Charge battery inside printer
AC adapter
QLn-EC cradle + AC adapter
QLn-EC4 quad cradle + AC adapter
Charge battery outside of printer
Quad battery charger (existing QL/Plus battery charger)
Single smart battery charger

16. QL Plus Vs QLn BENEFITS FEATURES QLn QL Plus EASY TO USE
Display provides
easy-to-read status info
User display
240 x 128 pixels
120 x 32 pixels
Easy to hold and carry
Ergonomic design
320 23% smaller
220 10% smaller
RUGGED & DURABLE
IP Rating
Rugged design
IP43; IP54 with case
Drop test
6 drops from 5’ on concrete

17. QL Plus Vs QLn BENEFITS FEATURES QLn QL Plus IMPROVED PRINTER UPTIME
Remote Unattended Management
Remote communications via Ethernet cradle for status & updates
YES NO
Improved user status information
User alerts, status and how-to on display
Proactive battery management
Smart battery provides status information
Battery capacity to get the job done
Long battery life
2.45AH
2.2AH

18. Genuine Zebra Supplies
The media specifications for the QLn320 are the same as the QL 320 Plus
All QL 320 Plus media will work in the QLn320
Use ONLY if you need to highlight supplies.

19. Zebra Software Compatibility
ZebraDesigner
ZebraNetBridge
Zebra Setup Utility
Smartphone SDK
Use only if you need to highlight Software/Firmware.

20. Markets and Applications

21. U.S. Mobile Printer Market Segmentation
Source: New Pacific

22. Markets and Applications
Retail
Shelf edge, mark down, price, and return labels and tags
Healthcare
Specimen and pharmacy labels
Transportation & Logistics
Pick/place and shipping labels
Zebra Confidential

23. Questions?