1. Activities of SMEs Division
March 2008
Dr. Guriqbal Singh Jaiya
Director
Small and Medium-Sized Enterprises Division
World Intellectual Property Organization

2. Basic Facts about WIPO WIPO’s Mission:
To promote the protection of IP rights worldwide and extend the benefits of the international IP system to all member States
Status: An int’l intergovernmental organization
Member States: 184
Staff: 932 from 98 countries
Treaties Administered: 24
Decisions by: GA, WIPO Conference
Guiding Principles: Transparency, Accountability, Consensus

3. WIPO Milestones : 1883 to 2007 2002 Internet Treaties 1989 1970
Madrid Protocol
PCT
1970
WIPO established
1967
WIPO Convention
1960
BIRPI moves to Geneva
1925
Hague Agreement
1893
1891
BIRPI
1886
Madrid Agreement
Berne Convention
1883
Paris Convention

4. Outreach and Capacity Building
Public Sector & Policy-Makers
Intellectual Property Offices
Building awareness
Entrepreneurs, SMEs, Universities, R & D Institutions, General Public & Civil Society

5. Enterprise and Economic Development
WIPO’s Activities
Services to Industry
Norm-Setting
Enterprise and Economic Development

6. SMEs Division: Background
In September 2000, the WIPO Assemblies approved the creation of “a substantial new program of activities, focusing on the IP-related needs of SMEs worldwide”
October 2000: SMEs Division established

7. Strategy 1. Demystification 2. New audience 3. New Areas 4. Proactive
5. E-Services
6. Partnerships
7. Training the Teachers/Trainers

8. (1) Demystification National Studies on SME Development
Publications/Guides
Events and expert missions
Website and newsletter
Multimedia Product (IP PANORAMA)
Original Articles
Case Studies

9. (1) Demystification (Guides)
WIPO/ITC Guide on Marketing of Crafts and Visual Arts; Role of Intellectual Property; A practical guide
WIPO/ITC Guide on Secrets of Intellectual Property: Guide for Small and Medium Sized Exporters
WIPO/ITC Guide on Exchanging Value: Negotiating Technology Licensing Agreements - A Training Manual
ITC Guide on Exporting Automotive Components
ITC Guide on Pharmaceutical SMEs (Forthcoming)

11. (1) Demystification (Guides)
IP for Business Series
Making a Mark (Trademarks)
Looking Good (Designs)
Inventing the Future (Patents)
Creative Expression (Copyright)

12. (1) Demystification (Guides)

13. (1) Demystification (Guides)
Translation and/or customization:
One or more guides, completed or ongoing in the following 60 countries:
Afghanistan, Algeria, Argentina, Bulgaria, Croatia, Czech Republic, Democratic People’s Republic of Korea, Dominican Republic, Egypt, El Salvador, Ethiopia, Hungary, India, Iran, Indonesia, Israel, Italy, Jamaica, Kenya, Laos, Latvia, Lithuania, Macedonia, Malaysia, Malta, Moldova, Mongolia, Morocco, Mozambique, Nepal, Pakistan, Poland, Romania, Serbia, Slovakia, Spain, Sri Lanka, Tanzania, Thailand, Tunisia, Turkey, Uganda, Uruguay, Vietnam
16 members countries of the OAPI (combined, single version)

14. (1) Demystification (New Guides; under preparation)
IP in Franchising
Valuation of IP
Open Innovation
Trade Secrets
Photographers
Patent Information
Trademark Licensing

15. (1) Demystification (Events)
Special programs, seminar and workshops organized by the SMEs Division in Geneva in partnership with selected associations and organizations
Annual WIPO Forum on IP and SMEs for IP Offices of OECD Countries

16. (1) Demystification (Website)
Website of the SMEs Division in six UN languages (English, French, Spanish, Arabic, Russian and Chinese)
More than 2.2 million pages views in 2007
Contents include sections such as IP for Business, IP and E-Commerce, Activities, Best Practices, Case Studies and Documents

17. (1) Demystification (Website)

18. (1) Demystification (Newsletter)
Monthly e-newsletter in the 6 UN languages (Free)
Content includes articles, updates with information, links and documents
Launched in August 2001
Total number of subscribers: >26,000

19. (1) Demystification (CD-ROM)
50,000 copies of the SMEs Division CD-ROM distributed to SME support institutions, IP Offices and others worldwide
Marketing and customization
E-learning CD ROM (in partnership with KIPO: “IP PANORAMA”)

20. (1) Demystification (Articles)
Some articles recently published:
Trade Secrets and Employee Loyalty
Introduction of Changes to the Hague System for the International Registration of Industrial Designs
Clusters of Innovation and Life Sciences
University Trademark Licensing: Creating Value Through a "Win-Win" Agreement
Independent Existence or Coexistence of Identical or Similar Trademarks
SMEs or Micromultinationals? Leveraging the Madrid System for International Branding

21. (2) New Audience Bringing IP issues to SME events
Bringing new business perspective to IP events
New partnerships: Open door policy
IGOs; government focal points; SME support, training and financial institutions; chambers of commerce and industry; SME associations; SME research institutions; private sector institutions, universities; etc...

22. (3) New Areas
IP and Financing (Business Angels, Venture capitalists, securitization): Intellectual Capital Readiness
Accounting and Valuation of IP assets; IP Report
IP Asset Management, IP Due Diligence and IP Audit
Fiscal policies and IP (tax incentives for R&D activities, patenting, licensing, etc.)
IP services to tenants of incubators, IP needs of SMEs in agribusiness, biotechnology, handicrafts, software, textiles, tourism, etc
IP Issues in Franchising
Geographical Indications, Collective Marks, Certification Marks
Masters Program on IPRs for SMEs (Caserta, Italy)
Courses/Modules on Business Aspects of IPRs for University Students in MBA, Engineering, Biotechnology, International Business, and other programs/courses (based on SMEs Division’s publications and IP PANORAMA)

23. (4) Being Proactive Original Content Links Best Practices Case Studies
Country Studies

24. (5) E-Services Web site content SME mail E-mail newsletter; monthly
Distance learning (IP PANORAMA)
Best Practices on IPR Support Services

25. (6) Partnerships with… National and Regional IP Offices
National SME focal points in government, private sector
Chambers of Commerce and Industry (ICC)
SME Associations (INSME); Cooperatives
Incubators, Science Parks, Technology Parks
Universities; R & D Institutions
Private Sector Consultants
SME Finance Institutions (including business angels and venture capitalists)
Other UN Agencies (ITC, ILO, UNIDO, AfDB)
OECD, Multilateral Investment Fund of IADB

26. (6) Partnerships for… Joint events National adaptation/customization
Teaching/Training (Training the Trainers)
New Guides (LES International: Trademark Licensing)
Surveys/studies
Expert missions
Policy guidance and input