1. Marketing
Cluster
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2. Includes:
13 careers with description, level of required education, character traits, and average yearly salary
Marketing Project
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3. Art Director
Oversee work of designers and artists to create overall design of a project or product
College (4 years)
Use computer, artistic, and communication skills to create look and feel that client wants; Use time management skills; Work well with others
Average $89,000 a year
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4. Process customers’ payments High school diploma or less
Cashier
Process customers’ payments
High school diploma or less
Use communication skills and patience when dealing with customers; Use math skills to calculate payments; Be proficient in operating register and scanner; Use stamina to stand for long periods of time
Average $19,000 a year
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5. Interpret and forecast market trends
Economist
Interpret and forecast market trends
College – Master’s degree or Doctorate
Use analytical skills and math skills, such as statistics or calculus, to identify trends in data, current or historical; Use communication skills to advise clients; Use writing skills to prepare reports for clients, colleagues, or news media
Average $99,000 a year
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6. Explain and help clients choose different insurance policies
Insurance Sales Agent
Explain and help clients choose different insurance policies
High school diploma or College (4 years)
Use initiative to find new clients; Use analytical skills to evaluate client needs; Use confidence when making “cold” calls over the phone; Use communication skills
Average $48,000 a year
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7. Identify potential markets for a product and estimate demand
Marketing Manager
Identify potential markets for a product and estimate demand
College (4 years)
Use analytical and critical-thinking skills to identify trends in data; Use communication skills to share information with other managers, staff, or clients; Use creativity for new marketing ideas
Average $124,000 a year
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8. Market Research Analyst
Research and gather market conditions data to examine potential sales of a service or product
College (4 years)
Use analytical and critical-thinking skills to identify trends in data; Use communication skills to present findings to clients
Average $62,000 a year
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9. High school diploma or less
Model
Promote products or services by posing for photographer, artist, or customer
High school diploma or less
Use listening skills to take direction for different poses; Use persistence in seeking a job; Use confidence in movement and in style; Use organization to manage own schedule
Average $27,000 a year
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10. Purchasing Agent
Buy products or services for organizations or businesses to use or resell
College (4 years)
Use analytical and decision-making skills to determine best price and quality of product or service; Use math and negotiating skills to obtain best price
Average $59,000 a year
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11. Work with a real estate broker to buy, sell, or rent properties
Real Estate Agent
Work with a real estate broker to buy, sell, or rent properties
High school diploma
Use business and organizational skills to manage finances, advertising, and schedules; Use problem-solving skills to negotiate prices; Use customer-service skills to assist and keep clients
Average $45,000 a year
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12. Help customers find products and process their payments
Retail Sales Worker
Help customers find products and process their payments
High school diploma
Use customer-service skills to listen to customers and make recommendations; Use selling skills to persuade customers to make a purchase; Use math skills to calculate price or payment
Average $22,000 a year
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13. Sales Engineer
Sell complex scientific or technological products or services to businesses
College (4 years)
Use confidence when making a sales presentation; Use customer-service skills to build relationships with clients; Use technological skills to understand product advantages
Average $97,000 a year
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14. Connect buyers and sellers in a financial market College (4 years)
Stock Broker
Connect buyers and sellers in a financial market
College (4 years)
Use analytical skills to determine profitability of potential deals; Use decision-making and customer-service skills to make financial recommendations; Use confidence to gain clients
Average $71,000 a year
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15. Wholesale and Manufacturing Sales Representative
Sell goods for wholesalers or manufacturers
High school diploma or College (4 years)
Use customer-service skills to listen to customers and make recommendations; Use selling skills and confidence to persuade customer to purchase
Average $59,000 a year
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16. Research notes from: Clip art from: http://www.bls.gov/ooh/
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