1. 2016 Highlights and 2017 Goals and Initiatives

2. 2016 Highlights 4 new members of senior leadership team
4 new board members
50% expansion of CAMS revenue managed
Innovative new program, research and policy grants
New collaborative relationships with other community organizations
Enhanced website (v1)
Record revenues from annual benefit
Reduction in line of credit

3. 2017 Strategic Goals Articulate Short and Long Term Strategy for PHS
Increase Access to and Value of Our Services for PHS Clients
Redefine PHS and Raise Our Public Profile
Advocate for Policies that Improve Community Health
Increase numbers of PHS Donors and Funds Available to Support Innovative Programming

4. Articulate Short and Long Term Strategy for PHS
2017 Key Initiative
SLT Sponsor
Measures of Success
Develop a Strategic Transformation Plan for PHS over next
3-5 years
Lisa David
Mission statement revised and vision statement articulated
Strategic direction and key strategic initiatives identified
Develop a Contingency Plan for PHS
Proactive and reactive plans prepared for likely policy and budget changes enacted by new administration and Congress

5. Increase Access to and Value of Our Services for PHS Clients
2017 Key Initiative
SLT Sponsor
Measures of Success
Expand access to Nurse Family Partnership services in Queens
Rachel Miller
50 new families served with City Council funding
175 new families served with Social Impact Bond
Social Impact bond metrics met
Pilot Child Health Home participation
36 families served in pilot
Relationships established with Child Health Home partners
Program participation in Medicaid reform
Enhance referrals for services from PHS programs
At least 10% screened and referred in Year 1
Program in Corona designed and piloted
Staff trained and providing educational resources at all PHS sites
Stabilize Early Intervention Services Coordination Program
Steady increase in average productivity and resulting revenue shown
On track to cover at least direct costs 

6. Redefine PHS and Raise Our Public Profile
2017 Key Initiative
SLT Sponsor
Measures of Success
Develop Marketing Plan
Lisa Jakobsberg
Messaging created that represents breadth and scale of PHS
Comprehensive branded portfolio of communications materials and outreach initiatives produced
Website redesigned
Develop Media Plan
Media strategy created that positions PHS as key resource, drives media content, fuels donations
Comprehensive media outreach effort created that tracks/leverages opportunities
Media consultant secured to help execute external work on behalf of PHS
Disseminate products of Research and Evaluation
Mary Ann Chiasson, Lisa Jakobsberg
Awareness increased about PHS Research and Evaluation program and the public health implications of this work
Develop plan to diversify and maintain stability in CAMS business portfolio
Christine Nollen
Key opportunities identified in at least two new areas of public health where funding is available and contacts made
Business plan drafted

7. Advocate for Policies that Improve Community Health
2017 Key Initiative
SLT Sponsor
Measures of Success
Convene a full day summit on Gun Violence and Public Health
Christine Nollen, Marla Tepper
Gun Violence positioned as a public health issue and PHS established as a key player in this space

8. Increase Number of PHS Donors and Funds Available to Support Innovative Programming
2017 Key Initiative
SLT Sponsor
Measures of Success
Create Development Plan
Lisa Jakobsberg
Development team in place that includes comprehensive fundraising expertise
Donor relations system installed that identifies prospects, cultivates donors, and solicits gifts
Funding from Board and their relationships increased
Number and size of private foundation gifts increased

9. 2017 Operating Goals Operations Improvement Facilities Improvement
Finance/Budgeting and support functions
Annual training programs
Performance Management
Research & Evaluation funding
Office of General Counsel increased engagement
Update contract processes
CAMS offerings and contract process standards
Facilities Improvement
WIC Ridgewood and WIC VMA new offices
Fort Greene MIC renovation
Corona renovation
IT Systems Improvement
CAMS electronic environment
IT resources website
Office 365 new features

10. Quarterly Updates to PHS Board
Track progress against goals and initiatives on dashboard
Represent status via color scheme
Green: On track
Yellow: Delayed 1-3 months
Red: Significantly delayed
Adjust goals as appropriate per contingency plan