2. Vision & Mission Vision:
Nonprofit founded in 1966, Guidewell Financial Solutions is guided by the following Vision and Mission:
Vision:
Guidewell Financial envisions a community of informed and financially literate citizens who are empowered to achieve their goals and impart the knowledge and skills needed for financial stability to future generations
Mission:
To help stabilize communities by creating hope and promoting economic self-sufficiency to individuals and families through financial education and counseling

3. What We Do Today Budget and Credit Counseling Housing Counseling
Guidewell Financial is a national, full service organization that provides both proactive financial education as well as one-on-one financial counseling and coaching to address individual financial needs.
In the past 10 years Guidewell Financial has completed over 180,000 one- on-one counseling sessions and facilitated nearly 2,500 workshops that reached over 350,000 consumers.
Budget and Credit Counseling
Housing Counseling
Community-based Education
Bankruptcy Counseling
Financial Coaching
Student Loan Counseling
Debt Management Plans

4. Locations/Service Delivery
Nationwide telephone counseling
In-person counseling in Maryland and Delaware, branch offices in:
Place-based partnership opportunities for counseling and education on-site at partner organizations
Submit information to us online with Guidewell Financial’s ‘Make an Appointment’ and ‘Get Started Online’ features at
Find us on Facebook as ‘Guidewell Financial Solutions’
Catonsville, MD
Wilmington, DE

5. 64% of clients served were LMI
Who We Serve
64% of clients served were LMI
71% of clients from MD & DE
56% White
33% African American
4% Latino
3% Asian
4% Other
Top 3 Referral Sources:
Internet
Creditors
Family/Friends
2016 Averages

6. Accreditations/Certifications
BBB A+ rating
Accredited by the Council on Accreditation (COA)
Member of the National Foundation for Credit Counseling (NFCC)
HUD-approved housing counseling agency
Adoptees of the National Industry Standards on Homeownership Education & Counseling
EOUST-approved bankruptcy counseling and education
Strict service oversight and standardization—including call recording and a Quality Improvement process

7. Financial Counseling
Financial counseling helps clients get control of their finances, pay off their debt, and achieve peace of mind
Confidential budget and credit counseling
Debt Management Plans (DMPs)
Licensed DMP provider in 49 states and the District of Columbia (excluding Rhode Island)
13,000 clients Guidewell Financial counseled between 2012 and 2015 realized a revolving debt reduction of $78 million and a total debt reduction of $117 million. They also returned a total of $54 million to their creditors.

8. Is the participant? Who should ADEN refer?
Interested in learning about budgeting or personal finance topics.
Exploring debt options for unsecured debts like credit, student loans, and personal loans.
Trouble paying rent or mortgage on time, general challenges paying basic living expenses.
Searching for employment that might require a good credit standing.
Considering bankruptcy or have they recently filed.
Planning to make a major purchase, like a car or home.
Unorganized when managing bills resulting in late or missed payments.
Using payday loans, title loans, pawn shops, other non-traditional financial products?
Is the participant?

9. ADEN Members & Participants
Referring participants to Guidewell Financial Solutions.
Toll Free
ADEN members or participants can directly contact: Ericka Blagmond, Counseling Manager

10. Online Appointments