1. Dan Streicher Hannah Harris Scott Musolf
Group Members
Dan Streicher
Hannah Harris
Scott Musolf

2. Table of Contents History and Overview of Caribou Coffee
Caribou and their Competition
Caribou’s Target Market
Products Caribou Offers
Caribou Going Green!

3. Caribou Coffee Chairman- Gary Graves CFO- Timothy Hennessy
President and CEO- Michael Tattersfield
Ex. President of A&W and Yum

4. Overview and History Incorporated in 1992
-Started in Edina Minnesota, by the Puckets
-Sold to Crescent Capital for 120 Mil.
-Today there are over 6,000 employee’s working in almost 500 company owned stores
-2nd Largest Gourmet Coffee House in the World

5. Caribou and their Competitors
Caribou competes in Specialty Eateries, Restaurants and Cafés, Beverages, Coffee and Tea -Top Competitors to Caribou in these Categories 1. Dunn Bro’s Coffee Franchising Inc. -Based out of Minneapolis MN 2. Nestle’ S.A. - Based out of Vevey Vaud. 3. Starbuck’s Corp. - Based out of Seattle Wash.

6. Caribou’s Target Market
Women ages 24-54
Income generally exceeds $44,000
With some College Education
Target Market Demographics Vary Per Location!
-Caribou Coffee has over 100 stores overseas

7. Products Caribou Offers
Coffee
Espresso Drinks
-Lattes, Cappuccinos, and Mochas
Tea
Baked Goods
-Bagels, Muffins, Scones, and Cookies
Non Alcoholic Beverages
-Smoothies

8. Caribou Going Green
Caribou Coffee believes in Going Green by working with the Rainforest Alliance and is also associated with Project 7 Caribou produces environmentally friendly coffee Caribou offers reusable products such as: -Reusable heater sleeves -Reusable coffee bean bags