1. Julie Leary 2012 Southern African Music Rights Organisation Johannesburg, South Africa

2. SENA– the SAMRO Endowment for the National Arts
Commissions new works
Overseas Scholarship Competition
Music Bursaries
SAMRO Music Archive

3. SAMRO Place

4. My Project: Marketing at SENA
Long-term strategy
Social Media management
Website Redesign– building an online archive

5. At Work

6. Rewarding Projects
Creating a “Social Media User’s Guide” as a training tool and reference for SENA staff
Long-term strategy for internal vs. external record keeping in archive
Acting as a liaison between SENA and various industry experts

7. The Website Launch

8. Internship’s Impact on SENA
Building and refining the internship program
Brought an outsider’s perspective
Made a document of formal recommendations
SENA has a wider-reaching, more active social presence

9. Internship’s Impact on Me
Rounded out my understanding of communications and marketing
Solidified my interest in non-profits, performing arts organizations

10. The SENA Team