2. From Art to Store Commitment in motion
Rashmi Sawant- Culture Aangan

3. About Culture Aangan 2005: Founded
2008: Developed 15 home stays and 30 rural activities, including the Pinguli Tribal Art complex in Sindhdugrh District, Maharashtra
2010: Awarded the Konkan Ratna as recognition for work done in the Konkan region 2011: Featured in Outlook Business as one of the 25 top Social Businesses in India
2013- Awarded the UNDP-GEF project as Tourism Consultant for the Development of Community based Biodiversity Inclusive Plan for Tourism Sector in Sindhudurg Coastal and Marine Ecosystem (SCME), Maharashtra
Feb Received the award for the Most Innovative Community tourism Initiative at the hands of Secretary Tourism- Government of India at a Seminar organized By ASSOCHAM in association with Incredible India and Yes Bank.

4. Our Theory of Change
Indian villages have for centuries been self sustaining units, conscious of their environment and rich cultural heritage Today, with increasing urbanization and unsustainable modes of living, rural India can show us an alternative path We believe this is possible through rural tourism, which, if developed in a responsible manner, will not only sensitize urban people but also generate vital livelihood opportunities for the rural people

5. The Background-

6. Location
Sindhudurg is an administrative district in the state of Maharashtra in India, which was carved out of the erstwhile Ratnagiri district. It is in the Konkan area of Maharashtra on the west coast of India. Sindhudurg district is situated between Latitudes and North, and longitudes and East. It is boarded by the Arabian Sea on the West and Sahyadri hill ranges to the East with a total area of 5,207 sq.km.

7. Location

8. The art and artists

9. The journey so far- Phase 1: Cow shed to puppet museum

10. Workshop 1- Skill up gradation Phase 2- in partnership with National Institute of Design

11. Workshop 2- Product design Phase 3- in partnership with National Institute of Design

12. Dancing with the puppets- Phase 4- Launched the package for visiting tourists- 3N/4 D

13. Initiation into the art - next generation Phase 5- ongoing workshops in the village

14. Merchandising Phase 6- From Art to Store

15. Journey ahead Culture Aangan Store- Online sales
To transform the village into a tourism destination involving the villagers
To create-
Interpretation Centre
Audio Visual centre
Artists work station
Cafeteria managed by self help groups of women
Performance areas
Village walk
Home stays

16. Phase 7- Tribal Puppet village experience

17. “when the blood in your veins returns to the sea
“when the blood in your veins returns to the sea. And the earth in your bones returns to the ground. perhaps then you will remember that this land does not belong to you. It is you who belongs to this land"
a Latin American saying