1. Reunion Communications Workshop

2. Communications Goals
Inform
Connect
Boost Reunion attendance

3. Timeline for 2005
Begin discussing Reunion via class letters, message boards, broadcasts, mini-reunions
Give Reunion dates and brief info as reminder
Send magnet, post-it notes, bookmark with dates
Encourage classmates to update contact information with the College

4. Fall 2005 Send class letter with Reunion info
Communicate with record book chair about schedule so letters build interest and don’t negate each other
Send mailings separately—more effective
Both have same goal: to get people to Reunion

5. Things to include in letters
Reunion dates
Class headquarters
Events: Faculty lectures, First Night, Class Supper, Alumnae Parade
Contact information
Financial assistance (treasury/vol. donations)
Surveys to find committee volunteers and ask about Reunion activities and classmates they’d like to see

6. Print Production Process
Check price list
Call Rachel
Submit text and choose layout (use class stationery)
Allow two to four weeks for production
Approve proof
Class treasurer billed

7. Production Reminders
Include name, class year, address, and phone number
Keep a copy

8. Text Submission
Disk
Typed hard copy

9. Photo/Image Submission
Clear photos/images
Digital images (360 dpi)
Hard copy

10. Postage First class (fast, forwarded, more expensive)
Standard A (10-20 days for delivery, forwarded pieces returned to Alumnae Association, third cost of first class)

11. Online Options
Alumnae Association can post Reunion letters in PDF form on class web site
Each class site will list contact information for reunion chairs

12. Sending Letters Yourself
Proofreading available
Current mailing labels (contact Alumnae Association for most current list; will take five to seven business days; requests placed within two weeks of ALC or Reunion may take longer)
10 copies for class file

13. December 2005 Deadlines
Submit information to create reservation form and class schedule
Include all necessary info so we can track it in the database—T-shirt sizes, Junior Show participation, kids’ meal information, etc.
Submit changes to proof by mid- January

14. February 2006 Mailing
Reservation form, class schedule, and preliminary program mailed in late February; sent Standard A
Contact us if you do not receive your mailing and we will send one first-class
All materials placed online; online registration opens

15. February 2006 Deadlines
Submit Reunion chair letter with signatures and any other enclosures
New class officers slate submitted by nominating chair
Record book mailed in early March after registration materials drop

16. March 2006 Mailing
Reunion chair letter, slate of officers, other enclosures mailed in late March; sent Standard A
We pay to print and mail double-sided letter and slate
Class pays to print and mail any other materials
Older alums (guests of Association) receive reservation form, class schedule, and preliminary program with chair letter in late March

17. Confirmation Materials
Info about transportation, parking, and Central Check-In
Campus map
Invoice about what alumna reserved

18. E-mail Reminders from Alumnae Association
Day online registration opens
One week before early registration deadline (to those not registered)
Two weeks before final registration deadline (to those not registered)
Three days before Reunion (to those registered)
Evaluation after Reunion

19. Special Class Publications
Memorial service programs
Class song books
Contact Rachel for assistance
Class treasurer will be billed

20. Reunion Registration Packet
Picked up during Reunion Weekend
Final program
Final class schedule
Class cheer (optional)
Nametag with meal reservations
Reunion evaluation (available online)
Parade map
Class attendance list