1. Towards 2010 – VCE Business Management

2. © Victorian Curriculum and Assessment Authority 2007
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3. What’s new, what’s different?
Overview of Minor Review process
Unit 1 & 2 Overview of key changes
Unit 1 & 2 Focus on specific changes
Unit 3 & 4 Overview of key changes
Unit 3 & 4 Focus on specific changes
Unit 3 & 4 Sample activity/case study approach

4. What’s new, what’s different?
Unit 1: Small business management
AOS 1: Business concepts
AOS 2: Small business decision-making, planning and evaluation
AOS 3: Day-to-day operations
Unit 2: Communication and management
AOS 1: Communication in business
AOS 2: Managing the marketing function
AOS 3: Managing the public relations function
Unit 1: Small business management
AOS 1: Introducing business (mainly name change)
AOS 2: Small business decision-making, planning and evaluation
AOS 3: Day-to-day operations
Unit 2: Communication and management
AOS 1: Communication in business
AOS 2: Managing the marketing function
AOS 3: Managing the public relations function

5. What’s new, what’s different?
Unit 3: Corporate management
AOS 1: Large-scale organisations in context
AOS 2: Internal environment of large-scale organisations
AOS 3: The operations management function
Unit 4: Managing people and change
AOS 1: The human resource management function
AOS 2: The management of change
Unit 3: Corporate management
AOS 1: Large-scale organisations in context
AOS 2: Internal environment of large-scale organisations
AOS 3: The operations management function
Unit 4: Managing people and change
AOS 1: The human resource management function
AOS 2: The management of change

6. Minor Review Process
Feedback from teacher focus groups, conferences, reports: “generally content with what we have, just fine tuning please”
Some re-phrasing of outcome statements and key knowledge statements to make them clearer to both teachers and students

7. Key Changes to Unit 1 AOS1 – Introducing business (title change)
the content has been clarified and some dot points moved to AOS 2
Approximate time: 3 weeks (9 hours) down from 4 weeks
AOS2 – now includes motivation for starting a business, initial market research, business support services, innovation & entrepreneurship, key performance indicators
Approximate time: 11 weeks (30 hours) up from 10 weeks
AOS3 – 6 options down to 4, but still only required to study ONE
Approximate time: 4 weeks (11 hours)
Introductory accounting for small business
Management of staff in small business
Information and communication technology (ICT) in small business
Introduction to legal requirements of small businesses offering goods and services

8. Key Changes to Unit 2 AOS 1 - Communication in business
Basically the same with some minor rephrasing
An additional point on ethical communication
Approximate time: 5 – 6 weeks (16 hours) as before
AOS 2 – Managing the marketing function
Basically the same
Product life cycle added
Approximate time: 6 weeks (17 hours) as before
AOS 3 – Managing the public relations function
Minor rephrasing so that the uniform term strategies is used to replace strategies and tactics

9. Key Changes to Unit 3 Generally minor changes
Key knowledge more specific – note use of ‘including’ indicates that what follows must be studied
AOS 1 - Large-scale organisations in context
Outcome statement changed – discuss replaces describe to indicate a higher order understanding is expected
Contributions of LSO’s both positive and negative
Performance indicators - financial/non-financial distinction has been removed and specific indicators to be studied listed
Note: Students may be taught other performance indicators in addition to those listed, but those listed must be taught

10. Key Changes to Unit 3
AOS 2 – Internal environment of large-scale organisations
Outcome statement changed – discuss replaces describe to indicate a higher order understanding is expected
Management roles are stated as planning, organising, leading, controlling
Styles of management are stated as autocratic, persuasive, consultative, participative and laissez faire
AOS 3 – The operations management function
Outcome statement changed – discuss and analyse strategies replaces identify and evaluate practices and processes to indicate a higher order understanding is expected
Characteristics of OM within large-scale manufacturing and service organisations
Weighting of SAC assessment tasks has changed from 25, 50, 25 to 20, 40, 40

11. Key Changes to Unit 4 AOS 1 – The human resource management function
Outcome statement changed – analyse replaces identify to indicate a higher order understanding is expected
Employee expectations now includes work life balance
Key principles of the Maslow, Hertzberg and Locke theories of motivation are specified

12. Key Changes to Unit 4 Maslow (1943) - Hierarchy of Needs
(see pages of study design)

13. Key Changes to Unit 4 Hertzberg (1959) - Two Factor Theory
(see page 38 of study design)
Maintenance factors (hygiene factors)
pay
job security
working conditions
interpersonal relations in the workplace
organisational rules and policies
Motivational factors (satisfiers)
achievement
the work itself
recognition
responsibility
opportunities for advancement

14. Key Changes to Unit 4 Locke (1968) - Goal Setting Theory
(see pages of study design)
Goal Setting Theory is a motivational technique that is concerned with the effect that setting goals has on a person’s performance
Two factors are thought to be important - goal difficulty and goal specificity

15. Key Changes to Unit 4 continued
AOS 1 – The human resource management function
The key phases of the employment cycle have been clearly defined
Employee relations: a more general approach has been taken as specific acts/legislation may change over the duration of the study

16. Key Changes to Unit 4 AOS 2 – The management of change
Outcome statement extended to include – …and evaluate the impact of change on the internal environment of a large-scale organisation
The process of change management is important and not the significant issue itself
Teachers can select any significant issue to teach the process of change and to provide a context
A list of possible significant issues has been included to assist teachers

17. Key Changes to Unit 4 AOS 2 – The management of change
Driving and restraining forces for change in large-scale organisations including management, employees, time, competitors, low productivity, organisational inertia, legislation, cost
one change management theory has been specified for study: Kotter’s 8 Step Theory (see page 39 of study design)
the possible impact of change on the internal environment of large-scale organisations, including the functional areas of operations and human resources

18. Key Changes to Unit 4 KOTTER’S THEORY OF CHANGE MANAGEMENT
Step One: Create Urgency
Step Two: Form a Powerful Coalition
Step Three: Create a Vision for Change
Step Four: Communicate the Vision
Step Five: Remove Obstacles
Step Six: Create Short-term Wins
Step Seven: Build on the Change
Step Eight: Anchor the Changes in Corporate Culture

19. Acknowledgements
The VCAA would like to thank the VCTA for their assistance in the management of these workshops.

20. Contact Details Victorian Curriculum and Assessment Authority (VCAA)
Jennifer Quick
Curriculum Manager, Business Studies
Ph: (03)
Fax: (03)