1. Amadeus e-Power Engineering your online travel shop
© 2014 Amadeus IT Group SA
© 2014 Amadeus IT Group SA
Amadeus e-Power
Engineering your
online travel shop

2. Amadeus e-Power Engineering your online travel shop
© 2014 Amadeus IT Group SA
© 2014 Amadeus IT Group SA

3. How can you reach new travellers?
With online surpassing travel market growth consumer behaviour is evolving
How can you reach new travellers?
© 2014 Amadeus IT Group SA
© 2014 Amadeus IT Group SA
© 2013 Amadeus IT Group SA
Page 3

4. Consumer behaviour is evolving rapidly
Mature markets
in crisis: less
disposable
income
Digital revolution &interiorization of
technology,
particularly true
for Millenials
Smarter
and empowered
consumer in the
driver seat
© 2014 Amadeus IT Group SA
Present these ideas using other imagery and presentation
The 4th P of
the Marketing
Mix: People
influencing decisions
Newism:
consumers
looking new &
unique experiences
Page 4

5. How can you convert your audience into customers?
Internet technology is a driver for bargain-hunting travellers, expecting access to increased offer and price transparency. $ $ $
© 2014 Amadeus IT Group SA
How can you convert your audience into customers?
Page 5

6. How can you make sure you choose the right technology partner?
With multiple and diverse online key players, the content & technology they offer are vastly different and significantly impact both your business & your customers.
© 2014 Amadeus IT Group SA
How can you make sure you choose the right technology partner?
Page 6

7. Stop losing key contacts, customer loyalty and revenue.
© 2014 Amadeus IT Group SA
It’s time to go on the web and make sure you change your visits into bookings.
Page 7

8. What if you could increase your reach by going online quickly with a:
_ Ready to use
_ & Customisable solution
© 2014 Amadeus IT Group SA
YOUR LOGO
YOUR LOGO
Page 8

9. and change “curious lookers” into your “loyal bookers” with:
_Competitive best fares
_Shopping technology
_Efficient marketing tools
© 2014 Amadeus IT Group SA
Page 9

10. ...plus the confidence of making the right choice for the future
© 2014 Amadeus IT Group SA
Page 10

11. With Amadeus e-Power, your e-commerce strategy is at the click of a button. The only:
- risk-free
- ready-to use
- online booking solution
with
- excellent integration capabilities
and the tools to expand.
Plus: With Amadeus, you choose the content and support of an experienced technology player.
© 2014 Amadeus IT Group SA
Page 11

12. 1
How it works
© 2014 Amadeus IT Group SA
Page 12
Page

13. © 2014 Amadeus IT Group SA
Infographic
Page 13

14. With Amadeus e-Power, your e-commerce strategy is at the click of a button.
Find your way easily and enjoy tailoring your web pages with the page design wizard. Manage simply both visual and functional aspects with your changes implemented immediately.
© 2014 Amadeus IT Group SA
Page 14

15. With Amadeus e-Power, your e-commerce strategy is at the click of a button.
Redesign your user interface and update it to adjust your offer in real-time, just by drag and drop.
© 2014 Amadeus IT Group SA
Push specific airlines or destinations using airline biasing, service fees and mark- up rules.
Page 15

16. With Amadeus e-Power, your e-commerce strategy is at the click of a button.
Then promote your site via promotion codes and deep links shared with your fans and followers in social media pages, affiliates, newsletters and other marketing tools set to boost your visibility and conversion rate.
© 2014 Amadeus IT Group SA
Page 16

17. With Amadeus e-Power, your e-commerce strategy is at the click of a button.
With our leading fare search technology, Amadeus Master Pricer, provide not only the cheapest bookable fares, but also the most convenient itineraries, the widest choice of airlines,
together with date flexibility.
© 2014 Amadeus IT Group SA
Page 17

18. With Amadeus e-Power, your e-commerce strategy is at the click of a button.
Convince your audience to book:
the flow is intuitive and kept really short, response time is quick, with automatic cross-selling proposals
© 2014 Amadeus IT Group SA
Page 18

19. Benefits for your customers
Easy to search and book cheapest available flights
Automatic cross- selling proposals on hotel and car
© 2014 Amadeus IT Group SA
© 2014 Amadeus IT Group SA
Quick access to a wider travel offer with GDS and external content as well as real-time availability
ACS provides a view of the whole process from meeting initiative up to expense reconciliation, It proposes offers compliant with corporate travel policy and a simple one click booking
Drive cost savings: ACS combines different technologies to propose different services (travel vs Video conf), It compares prices, and arranges a place (for travel) in a calendar to help the user organise the most cost effective meeting
Integrating Technology with other systems can be costly and problematic. With ASC you only need to connect to one system – and Amadeus handles the rest. one Provider, one contract, and one support system
New insight into performance using consolidated data will help to steer policy and supplier management
Page 19

20. Benefits for your business
Extend your reach
Acquire new customers
Succeed
beyond the Web
Be on the Web now and reach your customers where they are
Leverage online marketing tools: search engine optimisation, affiliates and deep links generator promotions, coupons
Convert lookers into bookers:
Provide your clients not only the cheapest bookable fares, but also the most convenient itineraries and the widest choice of airlines.
Differentiate yourself and choose your offers according to your varying business priorities.
Efficiency and profitability
beyond
Control your business performance with a set of bespoke tools: applying service fees and mark-up rules on fares
© 2014 Amadeus IT Group SA
Page 20

21. Be on the Web now and reach your audience where it is
New customer reach
Leverage online marketing tools: affiliates, promotions, coupons and deep links
Promote your site via promotion codes and deep links shared with your customers, affiliates, fans and followers.
Be on the Web now and reach your audience where it is
Page 21

22. Convert “lookers” into “bookers”
Customer conversion
Your smart bargain-hunting travellers quickly spot what they’re looking for.
Amadeus e-Power provides leading fare search technology with:
the cheapest bookable fares,
the most convenient itineraries,
the widest choice of airlines,
and date flexibility.
Manage your customer relationships, using your built-in profile database.
Remove pyramid?
Convert “lookers” into “bookers”
Page 22

23. Efficiency and profitability beyond the web
Control your business performance with bespoke tools on air, hotel, car and insurance:
Service fee rule management
Mark-up fee rule management
Manage your customer relationships, using your built-in profile database.
Engineering your online travel shop
Page 23

24. Shaping the future of travel
Fully integrated both with the Amadeus system and your website, regardless of size and complexity, Amadeus e-Power provides you with more than a comprehensive online solution. It assures your online strategy is supported by a reliable platform over time.
Amadeus e-Power helps you shape the future of travel by being connected to travellers with a personalised travel offer to exploit the full power of the web and succeed beyond.
© 2014 Amadeus IT Group SA
Page 24

25. Choosing the right partner is critical
There are multiple and diverse online key players.
The content & technology they offer are vastly different and significantly impact both your business & your customers.
Not all IT partners are able to bring unique insight & synergies from across the industry.
With over 25 years of experience as a Global Travel Partner associating content, technology and expertise, Amadeus solutions are built from experience.
© 2014 Amadeus IT Group SA
Page 25

26. Amadeus Value The best technology and travel expertise
Superior Content
Unique Airline IT platform: Our Altéa reservation system covers over 140 airlines and with a single reference number for each passenger offers 100% synchronisation, instant confirmation and no rejects.
Best fares and content: Rich content including hotels, car, rail and air, with last seat availability for key airlines and full content agreements ensuring best access to the lowest fares.
Wide travel offer with GDS and external content as well as real-time availability
Unbeatable technology bringing peace of mind and compliance to highest data security standards of EU
Open systems technology integrating easily and transparently into your existing IT infrastructure.
© 2014 Amadeus IT Group SA
You’re not just buying into an online booking tool, but to the whole Amadeus network uniquely positioned with the best content, technology and travel expertise at the heart of the travel industry
As an IT partner with real travel industry and IT expertise Amadeus can provide more substantial savings for corporations
offering real IT flexibility and security
Page 26

27. Amadeus Value The best content and reach
Privately owned data hosting centre handling over 1 billion travel transactions per day, over 20,000 travel transactions per second with a response time of under 0.3 seconds.
Robust Technology backbone
Industry unique Computation platform
Track record of award winning innovation and patented technology
Global travel industry expertise
Leading innovation: Number one in R&D in travel and tourism in Europe: with 2billion Euros invested since 2004.
Financial security: A proven track record and forward planning that has enabled us to achieve financial resilience, even during economic downturn.
© 2014 Amadeus IT Group SA
© 2014 Amadeus IT Group SA
The partnerships that Amadeus has with airlines are critical for improved traveller tracking as well as for on trip assistance
With ACS on top, corporations /TMCs have the latest in meeting solutions tracked by unique IT expertise and consultancy.
Providing the best content, technology and travel expertise
Page 27

28. Amadeus e-Power Engineering your online travel shop
For more information please contact your local Amadeus representative today.
© 2014 Amadeus IT Group SA
Amadeus e-Power
Engineering your online travel shop
Page 28

29. Thank you AmadeusITGroup amadeus.com/blog amadeus.com
265ced1609a17cf1a a2ad ae8
Thank you
© 2014 Amadeus IT Group SA
You can follow us on:
AmadeusITGroup
amadeus.com/blog
amadeus.com
Page