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Mission 8: Tourism Unique selling propositions Target per year

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Presentation on theme: "Mission 8: Tourism Unique selling propositions Target per year"— Presentation transcript:

1 Mission 8: Tourism Unique selling propositions Target per year
Preservation of Pilgrim centers Architectural and Civilizational heritage Target per year Foreign million (1.6 lakhs) Indian Million (55 lakhs) Implement new Tourism Policy Stress on product diversification Dispersal of tourism activities in far-flung areas Thrust + Additional Infrastructure+ Training

2 Mission 8: Health Tourism
India is a preferred destination for health care from many countries, because of cost effective treatment and human touch. We have world class facilities for heart surgery, eye care, neurosurgery. Large number of foreigners use India as a favoured destination for affordable and quality medical care. Work towards making Himachal Pradesh a preferred destination Encourage private participation in the health care industry. State Government can provide land on long lease or at concessional rates and may provide tax holidays

3 Mission 9: Value added Garment Industry
Core competence – Woolen textile and Cottage industry Value add through technology Suitable for Angora rabbit and Pashmina goat – for unique quality wool Improved male animal to improve the productivity of this wool Upgrade cottage to small and medium scale woolen textile industry Produce woolen garments /Fashion Design

4 Employment Generation for Himachal Pradesh MISSIONS (Employment)
ENTREPRENEURSHIP Human Resource In Himachal Pradesh 25,000 Students Graduates every year + From Schools 1 lakh MISSIONS (Employment) Literacy, Skill, Education and Health PURA Herbal, Floriculture, Aromatic plants Intensive Horticulture Integrated Water Resource management Hydro power ICT Tourism Value added Garment industry Training Marketing Business models Industrial Partnership Academy Institutions With Management Focus Unemployed Youth & Farm workers Artisans Self employment and entrepreneurship is key to economic growth and for individual prosperity. Many actors have to work together. See the virtuous triangle for such action. Many mega missions identified above can trigger millions of entrepreneurial opportunities Outsourcing by government is crucial Employment Generation 1 Lakh Sustained GDP Growth Banks/Financial Institutions

5 Nine Missions for Himachal Pradesh
100% literacy for all and Health Care for through Medical Insurance. Establishing 50 PURA clusters. Culturable Waste Land Development – one lakh hectare leading to one lakh tonnes of bio-fuel per annum. Enhanced productivity and processing of horticultural crops (fruits, vegetables, flowers, mushrooms, herbs etc.) Rain Water harvesting and laying of potable water pipeline based on snow-melt water. Establishment of 10,000 mega watt additional hydel power stations units of six megawatt each - municipal waste based power plants. Promotion of ICT business to generate revenue. Thrust in infrastructure for doubling of domestic tourist arrival and increasing the foreign tourist visits by a factor of six. Establishing value added woolen textile industry with an export target of Rs crores.

6 Tourism and Manufacturing – Aim HIGH
Characteristics Nations Switzerland India – State Himachal Pradesh Area (Sq.km) 41290 55670 Forests (Sq.km) 11990 10560 Net Area Sown (Sq.km) 4129 5580 Population (Lakhs) 74 65 Per Capita Income $ 40,000 500 Road Length (Km) 71176 21,935 Education (%) 99 77 Height (Meter) Tourism (Foreign in lakh) 5 1.5 Himachal Pradesh India’s Switzerland? Dream Can we make it? FOCUS Tourism Precision High Tech Optical, Electronics type manufacturing, Unique high value natural products 2.73 lakh total tribal population in Himachal Pradesh

7 MISSIONS TRANSFORM REGIONS TOWARDS PROSPERITY MISSIONS
Political Will NATURAL RESOURCES Vast Coastline Minerals Biodiversity Knowledge MISSIONS Education Water Power Infrastructure Employment Generation Food, Health & Social Security Value Addition C I V I L I S A T I O N A L H E R I TA G E DEVELOPED REGIONS LEADING TO INDIA 2020 1.10 Vision, Mission & Goals We have so far considered the profile of knowledge society, multiple components and system integration. It emerged from the deliberations of the task force that the core strengths of the nation have to be coupled to the desired goals. The nation’s strengths predominantly reside in its natural and human resources. In natural resources, India is endowed with a vast coast-line with marine resources and also oil wealth. In minerals, apart from conventional material resources, it is well-known that India has the largest deposits of titanium, beryllium and tungsten. India ranks among the top few nations having a rich bio-diversity. Particularly, in the herbal area there are potential applications for developing multiple products for nutrition, prevention and cure of diseases. Of the global herbal product market of US$ 61 billion, China has a share of around US $ 3 billion, whereas India’s share is not even US $ 100 million. Hence, there is tremendous opportunity for growth in this area. India has similar potential for promoting floriculture and aquaculture in a big way. Knowledge-based value addition for these natural resources would mean exporting value-added products rather than merely the raw materials. Use of IT for commercialisation and marketing can increase our outreach and speed enormously. Ancient knowledge is a unique resource of India for it has the treasure of a minimum of 5000 years of civilisation. It is essential to leverage this wealth for national well being as well as to seek global presence for the nation. Human resources, particularly with large young population, are unique core strength of the nation. This resource can be transformed through various educational and training programmes. Skilled, unskilled and creative manpower can be transformed into wealth generators particularly in the service sectors, agro industries etc. Knowledge-intensive industries can be generated out of our existing industries by injecting demand for high-level software/hardware, which would bring tremendous value addition. It is said, “the precious asset for a company or a country is the skill, ingenuity and imagination of its people. With globalisation, this will become more important because everybody will have access to world class technology and the key distinguishing feature will be the ability of people in different countries to use their imagination to make the best use of the technology”. Indeed development and innovative use of multiple technologies with transparent management structure and coupled with IT, will catapult India into a knowledge super power HUMAN RESOURCES Traditional Knowledge Knowledge Intensive Org. Services Rural Prosperity Technology Plans, attracting investment & Funds


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