1. Ministry Of Health In Saudi Arabia
Crisis communication plan
Ministry Of Health In Saudi Arabia

2. What Does “Hajj” Means?
Hajj refers to a visit at the Sacred Mosque in Mecca. It can be defined as the individual trip for the pilgrim, and also for the period of about six days in the 12th month of the Islamic calendar.

3. Why a Crisis Communications Plan is Important?
To reduce the loss
To solve or encounter obstacles
To defend the image
To maintain the image in positive way

4. How to make a crisis communication plan?
Pre- Crisis By
Research the warning signs of a possible crisis
Finding the issues that might occur and affect the org
Research and analyze each issue and focusing on the highest possible issue
Develop strategies to response to each issue
Develop an action plan to cope with situations

5. The Media Spokespersons Selection of Spokespersons
cope with unexpected crises
speak about the objectives of the ministry
illustrate the successful missions
must have the power to make decisions within Ministry of Health
must be accessible in the event time.
able to speak clearly, concisely, and in a pleasant manner

6. Crisis Event (within the ministry)
Initiate the plan among team members in the crisis event
Implement steps to avoid the negative impact
Take care of visitors
(within the ministry)

7. Crisis Event (within the ministry) Initiate the CCP within 10 minutes
Inform all health care organizations and emergency personnel
Inform the media within an hour of the incident
Maintain honesty with the media
Find the source of the problem as soon as possible. 

Distribute the findings to the media and all publics
(within the ministry)

8. Social Media Website Distribute information about events
Easy and fast access to anyone
Post daily on media such as:
Facebook
Twitter
Instagram
YouTube
Snapchat

9. Evaluation the ministry’s plan after the crisis ends
the increase in positive messaging on social media
Observing media relations
Examining what went right and what went wrong during the crisis.
the government supervision reports and evaluates
Public feedback

10. Thank You
Ahmed Alsulami