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What to know about Graphic designs?
Graphic design basics What to know about Graphic designs?
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Graphic design is the process of visual communication and problem- solving through the use of typography, space, image and color.
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Graphic design – problem solving action
Commercial & non-commercial Visual communication Visual creativity coordinated with communication, technology and business knowledge
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Communication elements
Typography Visual materials Animation Sound
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Graphic design is rational, so every created emotion has to be motivated and based on something.
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GOOD graphic design Complete in itself Original To not irritate
Easy understandable Performs its function
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Aspects of Graphic design
Composition Colors Typography
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I. Composition Balance Metre Alignment Contrast White space Kiss
The third rule
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1. Balance (symmetry)
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1. Balance (asymmetry)
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1. Balance
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1. Balance
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1. Balance (round symmetry)
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2. Metre
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3. Alignment
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4. Contrast
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4. White space
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5. KISS (Keep It Simple, Stupit)
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6. The third rule
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II. COLOR Colorit Psychology Symbolism
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III. Typography Composition of letters, words and text.
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III. Typography Font Font style (Serif, Sans-Serif, Script, Display)
Font selection Hieararchy of fonts Text Composition
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Conclusion Good graphic design has to have graphic elements which communicates the right message, have composition with harmony, corect colorit and the right font. + A perfect advertisment should have an extream consequence.
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