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The Graphic Design Career
Vocabulary The Graphic Design Career
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A person who pays a Graphic Designer for services
Client A person who pays a Graphic Designer for services
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Corporations A company or business
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A team manager of designers
Art Director A team manager of designers
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A person who writes text for advertisements
Copywriter A person who writes text for advertisements
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Information—in visual or textual form
Content Information—in visual or textual form
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Computer and Mobile Apps
Software Computer and Mobile Apps
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A person’s ideas about style and taste
Aesthetics A person’s ideas about style and taste
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Promoting, advertising and selling products
Marketing Promoting, advertising and selling products
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Using ads and designs to promote a product
Branding Using ads and designs to promote a product
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Possible customers that will be receiving an advertisement
Target Audience Possible customers that will be receiving an advertisement
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Target Audience Branding Aesthetics Software
1 2 Target Audience Branding 3 4 Aesthetics Software
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Marketing Software Content
1 Marketing 2 3 Software Content
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Client Corporations Art Director
1 2 Client Corporations 3 Art Director
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