1. [Re]Focus on Innovation
Borko Crnogorac, Telekom Srbija
Sales & Marketing Director

2. An overview of Telekom Srbija Group
B2C
B2B

3. Disruptive Innovation
BuzzWord ::: DISRUPTION
Disruptive Innovation
Innovation is doing something better!
Digital transformation - what you should have done yesterday?
„Offering more for less is a goal - only technology can solve this.“ Mike Blake, CIO, Hyatt
Big Data – knowing your customer is the key (360° view)
Freemium business models
Zero stock
Not a single vehicle
Not a single room
No charge for a phone call

4. Top guest complaints worldwide
22% connected with core business
78% technology
related
32% is Internet related

5. Internet = WiFi ::: Countries with most hotels offering free WiFi

6. Internet = WiFi ::: Cities with most hotels offering free WiFi

7. Internet = WiFi ::: Cities with the best hotel Wi-Fi quality

8. Internet = WiFi ::: What would you rather have for free in hotel?

9. Questions?

10. Thank you!