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Surdeep Enterprises Division of ICRC, [Promotion People] 25 Years Experience In Ensuring Brand Communication At POP.

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Presentation on theme: "Surdeep Enterprises Division of ICRC, [Promotion People] 25 Years Experience In Ensuring Brand Communication At POP."— Presentation transcript:

1 Surdeep Enterprises Division of ICRC, [Promotion People] 25 Years Experience In Ensuring Brand Communication At POP

2 IT COST’S MORE BUT IT PAY’S MORE THAN IT’S COST
OBJECTIVE BRANDING NO RENT High Visibility Long Lasting Purposeful act of Deciding

3 Our Learning Of Branding
We Host Branding Activities That Define And Deliver A Purchasing Experience And CREATE:- “First moment of truth” To Know More About Branding Happenings In Outlets & The Market And To React Towards In Time With Aggressive & Focused Manner Which Will Contribute Towards The Additional Growth. Through Tailor Made Focused Outlet Branding. Creative And Outstanding Merchandising Template. Customize Selling And Non Selling Outlets . Customize Branding At Market Places.

4 Our Basic Thumb Rule SELECTION = Customized with Ideal Height & Width.
MATERIAL = Customized with Class. LOOK = Nit & Clean, Slick, Polish ,Unique LOGO = Face of a Company/Brand TAGLINE = Personality & Attitude, Conveying a Feeling.

5 Footprint – span of control
Main Offices Main Office : Chembur Operation Office: Chembur & Pune Associates Offices Across India DEDICATED TEAM WITH CONSTANT TRAINING .

6 Design>Mis >Account.
Work MIS & Accounts

7 Production Unit 4000 sq feet
Fabrication, Powder Coating & Spray Painting Fabrication Spray Painting Powder Coating

8 Printing & Lamination Flex Printing Machine Vinyl Printing Machine
Cold Lamination Machine

9 Mobile Equipped Team Well Equipped Van Well Trained People
Follow Safety Measures

10 Customized Branding Dealer Board Pillars Branding Counter Branding
(Star Flex With MS Frame) Pillars Branding (Eco Vinyl + Lam + 3mm Sunboard) Counter Branding (Eco Vinyl + Lam + 3mm Sunboard) ACP Board With Acrylic Letters & LED

11 Outlet Branding (Wall, Glass & Counter Branding)
Glass Branding (One Way Vision) Wall Branding (Eco Vinyl + Lam + 3mm Sunboard) Counter Branding (Eco Vinyl + Lam + 3mm Sunboard)

12 (Star Backlit Flex with
Signages Dome Board (Thermoforming Dome With LED) Glow Sign (Star Backlit Flex with Branded Light Fittings inside box) Neon Sign Flange Lollypop Sandwich

13 High End Brand

14 High end brand

15 Outlet Ownership

16 Selling & Non Selling Outlet Branding

17 ARCH GATE

18 Rurban Branding

19 ACC CEMENT

20 Ambuja Cement

21 Wall Media Innovation On Wall Painting

22 IMPACT WALL

23 TIER 3 TOWN BRANDING WITH WALL PAINTING

24 ICRC Tech Initiatives Advantages :
Enhance Operational Productivity Sustainable Performance Measureable Real Time Information Effective Rapid Decision Making ICRC The Promotion people Maximize reach - Android, - Web portal

25 Few Miles Stones 4.5 lacs (0.45 Millions) 96,000 man-days of
outlets merchandised by merchandisers for 11 brands Have done 131 – no of vans, activities for 32 brands and covered 12,464 villages Rurban /Urban /Rural Branding West/South/East/North 4000 Towns Outlets 40 Towns Outlets 4000 villages outlets 2.75 lacs (0.27 Millions) Sq ft of Dealer Board made and installed for Top 8 Brands in India (FMCG) Rural Wall Painting 10 Brands Villages 1.5 Cr.Sq Feet 96,000 man-days of In-shop activities across 236 towns in 7 states 1.26 crs (12.6 Millions) House hold touched via House to House activity across 147 towns in West India 1.15 lac micro rural outlet air visibility drive of 5 brands with in 90 days @ 12 states 10.22 lacs (1.02 Millions) Sq ft of Retail Space branding done Pan India

26 Client List

27 Perseverance is Our religion STRONG BELIVE IN GROUND REALITY THANK U
Pune:- 1, Jayanand Complex, 1st Floor 569/A Narayan Peth, Near Kesari Wada, MS INDIA, Pune Phone No. : 020 – WEB SITE: Mumbai :- 1st Floor, PRAKASH KUNJ OPP. VODAFONE GALLERY, BEHIND NEXT SHOWROOM, CHEMBUR, MUMBAI - 71. PRINTING House:- 35/A/1-2 ERANDWANA OPP. SATYAM ESTATE PUNE,411038, Phone No. : PRODUCTION HOUSE 323,WARJE MALWADI,INDUSTRIAL ESTATE , DANGAT PATIL NAGAR WARJE NAKA ,PUNE - 26


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