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Published bySherilyn Higgins Modified over 6 years ago
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25 Years Experience In Ensuring Brand Communication At POP,
Sales Promotion, Merchandising Branding Solution, And Resource Management Across India
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ABOUT US PROFILE 25 Years In Business, We Have Become Force For Pan Promotional, Merchandising And Allied Creative Inputs Source Base With Long Term Prospective Of Partners-in-growth. We Attempt To Provide Added Value Or Incentives To Consumers, Wholesalers, Retailers, Or Other Organizational Customers To Stimulate Immediate Sales. A Professional Consumer Connect Source For More Than Hundred Brands With More Than Two Decades Of Sustained Growth. A Break Through Into Pan Regional Presence Strategic Linkages With National Firms :- O&M, Lintas, Mudra, Percept, Meccan. A Staggering Strength Of Down To Earth Experienced & Capable Manpower Who Could Stand By As Strategic Weaponry.
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Merchandising-Executions Permanent-Promoters
Branding Merchandising Sales Promotions Creative-Adaptation Printing Shelf Solution Customize branding HTH In-Shop Sting Operation Floats Van Rural Urban College Exhibition Mall Second Site Dealer Board In Shelf Outdoors FSU Shelf Valorization Merchandisers Merchandising-Executions Permanent-Promoters
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Footprint – Span of control Main Offices
Main Office : Chembur. Operation Office : Chembur & Pune 3. Production house : Pune 4 Operations head 4 Activation head 2 Resource: Accounts & MIS 2 Designer. 12 Executives. & Infrastructure / Resources Associates Offices 30 Locations Across India
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Increasing brand interaction for better communication
Lakme Makeover In –Shop Promotion Consumer Contact Retail Activation Driving off take Generating Trails Increasing brand interaction for better communication Exhibition / Mall Wet Sampling College Activation Urban Activation Mall Activation
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Activation @ consumer touch points
School Activation House to House Society Interactive consumer touch points Home 2 home School Contact floats/events/interactive Society interactive Consumer Contact Rural Van Promotion Urban Float Promotion Rural Activation Road Show
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Merchandising Right Product >Right Time>Right Manner>Right Place
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IT COST’S MORE BUT IT PAY’S MORE THAN IT’S COST
BRANDING No Rent High Visibility Long Lasting Purposeful act of Deciding We Host Branding Activities That Define And Deliver A Purchasing Experience And CREATE:- “First moment of truth”
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Customized Branding Dealer Board Pillars Branding Counter Branding
(Star Flex With MS Frame) Pillars Branding (Eco Vinyl + Lam + 3mm Sunboard) Counter Branding (Eco Vinyl + Lam + 3mm Sunboard) ACP Board With Acrylic Letters & LED
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Outlet Branding (Wall, Glass & Counter Branding)
Glass Branding (One Way Vision) Wall Branding (Eco Vinyl + Lam + 3mm Sunboard) Counter Branding (Eco Vinyl + Lam + 3mm Sunboard)
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(Star Backlit Flex with
Signage's Dome Board (Thermoforming Dome With LED) Glow Sign (Star Backlit Flex with Branded Light Fittings inside box) Neon Sign Flange Lollypop Sandwich
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Wall Painting & Wall Media
Impact Wall
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ICRC Tech Initiatives Tagging @ Every Activity & Stage Advantages :
Enhance Operational Productivity Sustainable Performance Measureable Real Time Information Effective Rapid Decision Making ICRC The Promotion people Maximize reach - Android, - Web portal
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Few Milestones 4.5 lacs (0.45 Millions) 96,000 man-days of
outlets merchandised by merchandisers for 11 brands Have done 131 – no of vans, activities for 32 brands and covered 12,464 villages Rurban /Urban /Rural Branding West/South/East/North 4000 Towns Outlets 40 Towns Outlets 4000 villages outlets 2.75 lacs (0.27 Millions) Sq ft of Dealer Board made and installed for Top 8 Brands in India (FMCG) Rural Wall Painting 10 Brands Villages 1.5 Cr.Sq Feet 96,000 man-days of In-shop activities across 236 towns in 7 states 1.26 crs (12.6 Millions) House hold touched via House to House activity across 147 towns in West India 1.15 lac micro rural outlet air visibility drive of 5 brands with in 90 days @ 12 states 10.22 lacs (1.02 Millions) Sq ft of Retail Space branding done Pan India
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Client List
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Perseverance is my religion
Thanks
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