1. The Economic Impact of Tourism in the NACOG Region
Prepared by:
Don Prince, Research Sub-Committee
NACOG Tourism Committee

3. Arizona Tourism Overview Economic Impact in 2014
40.7 Million Overnight Visitors
$20.9 Billion in Direct Spending
171,500 Jobs directly generated by traveler spending
$2.8 Billion (Direct): Local, State and Federal Taxes generated from traveler spending in Arizona.
$1,150 tax break per Arizona household

4. Ranking of Travel & Tourism compared to other Export-Oriented Industries in Arizona

5. Arizona Travel Market Share Compared to the U.S.
Arizona’s Market Share between has resulted in a cumulative loss in Travel and Tourism spending of $1.4 billion.
$325 million cumulative loss in potential employment earnings.
10,000: cumulative loss in potential industry jobs.
$160 million: cumulative potential loss in federal, state and local tax revenue.
Why?: Arizona eliminated formula funding for Tourism and reduced the budget by more than 50% since even as competitors increased tourism funding.

6. Apache County Total Direct Travel Spending 1998-2014
Source: Dean Runyan & Associates

7. Apache County Local Tax Receipts from Tourism 1998-2014
Source: Dean Runyan & Associates

8. Apache County Total Direct Employment 1998-2014

9. Coconino County Total Direct Travel Spending 1998-2014
Source: Dean Runyan & Associates

10. Coconino County Local Tax Receipts from Tourism 1998-2013
Source: Dean Runyan & Associates

11. Coconino County Total Direct Employment 1998 - 2014
Source: Dean Runyan & Associates

12. Navajo County Total Direct Travel Spending 1998-2014
Source: Dean Runyan & Associates

13. Navajo County Local Tax Receipts from Tourism 1998-2014
Source: Dean Runyan & Associates

14. Navajo County Total Direct Employment 1998-2014
Source: Dean Runyan & Associates

15. Yavapai County Total Direct Travel Spending 1998-2014
Source: Dean Runyan & Associates

16. Yavapai County Local Tax Receipts from Tourism 1998-2014
Source: Dean Runyan & Associates

17. Yavapai County Total Direct Employment 1998 - 2014
Source: Dean Runyan & Associates

18. Travel Impacts by Legislative District

19. Travel Impacts by Legislative District

20. Travel Impacts by Legislative District