1. Media Evolution: How Modern media has lost its authenticity
By Samantha bernard

2. introduction Presidential election 2016 Coverage of the election
Many major media outlets promoted the prediction and assumption that democratic candidate Hillary Clinton would win
Guests and celebrities tried to influence voters to follow the predictions of media
Coverage of the election
During election coverage, media was accused of promoting fake news regarding polls and stories to defame then candidate Donald trump
Unequal divide between political goals
Modern news media no longer covers news, but cross into entertainment for more views
This results in loss of media authenticity

3. 20th century
Media outlets such as radio, newspaper, and television focused on media information for competition of authenticity
News networks used direct sources rather than secondary sources
News limited reporting until information was confirmed by direct sources
News did not contain much entertainment news or topics
Later 20th century
Television has gained in popularity
Broadcast competition grew, resulting in broadcast news to add entertainment content to news coverage

4. 21st century
9/11
After the events of 9/11, news media began to avoid content that was likely very upsetting to people
Events of 9/11 showed a rise in news viewership
Politicians begin to use news media to influence population politics
Post 9/11
Early signs of “Gatekeeping”
Media begins to limit news stories to ones that will attract viewers
News sources add or omit information to promote political adgenda

5. 2010’s Internet Misinformation Social media Opinionated websites
Clarity of news is not present. News does not have credible sources or lack of sources
Opinionated websites
People use biased opinions, often not supported by adequate information
Misinformation
Fake news
Falsified articles are spread throughout social media and other websites to promote political agendas
Hard to decipher from real news

6. conclusion Stopping the spread of fake news is unobtainable
People question the authenticity of sources
Biased opinions are still likely to be present in the fact checking process
People must be their own filter of information, but these “filters” could also be biased
Being analytical of information is the most effective way to spot fake news
If people are more open to objections to their biased beliefs, they are likely to receive more truthful information