1. Kara Begy Breanna Pitts Hillary Caswell
Consumer Health

2. What is Consumer Health?
A consumer is anyone who buys products/services
Your health is affected by how responsible you are as a consumer.
How does advertising and media affect consumer health?
Types of media/advertising
Television shows & commercials
Movies
Radio
Magazines

3. What affects your choices?
Personal Reasons
Family/Friends
Cost
Salesperson
Advertising
Types of Advertisements
Informational
Image Ads: “If you buy this product, this can be you!”
Techniques
Bandwagon
Attractive People/Celebrity

4. How children are affected:
Advertising/marketing contributes to 15% of U.S children ages 7-17 being overweight.
“70% of food product commercials advertise for high-sugar, high-fat foods.”
Most children under 8, don’t realize that commercials are trying to persuade you to buy a product.
Healthy foods vs. fast food advertising
The grocery store shelves
Including games/website codes

5. Why children choose products
Animals
cartoon characters,
celebrities
Colorful, fun backgrounds
Adding games, e-cards,
toys,website codes, prizes
Using opinions and
not facts
Catchy slogan, phrases

6. How can you be a responsible consumer?
Recognize the difference between your needs and wants.
Don’t believe what you see on the television or other media.
Research the product/service before you spend your money.
Parents ask Children:
What do you like about that?
Do you think it’s really as good as it is in the ad?
Do you think that’s a healthy choice?
*Discuss with children the goals of advertisers
*Encourage children to stay away from the television
*Don’t let advertisements consume you!

7. Works Cited