1. Royal LePage Update
April 2014

2. Agenda
National Sales Conference – Keynote speakers and registration details
Reach Luxury Buyers – 60% off Robb Report advertising
CREA update
Preferred Partners – Genworth Canada; Exclusive Royal LePage pricing
Technology – Google Tips & Tricks; New iPhone App
Royal LePage Commercial – The Fine Print
Training – REALTOR® Marketing Workshop – The Digital Difference
Marketing Centre and Red Market –Listing presentation app’; Spring jackets and branded lockboxes

3. 2014 National Sales Conference Sept. 30 to Oct. 2, 2014 -- Toronto, ON
Already 50% sold! Register before the April 14 price increase!
Develop relationships and build your referral network
See world-class keynote speakers: Chris Hadfield, Scott Stratten, Jon Montgomery
Gain insight, perspective and knowledge through more than 80 educational presentations, workshops and panel discussions
Meet suppliers who can help your business – more than 100 vendors on site!
For all National Event information please go to  and paste this link into your browser search bar)
Join the official Royal LePage Events Facebook page at:  (copy and paste this link into your browser search bar)
Use the Royal LePage National Sales Conference Hashtag  #2014NSC
Post your updates to Royal LePage Instagram 
Register today!
Register today at

4. Home sales little changed in February
According to Crea’s March 17 media release:
National home sales edged up 0.3% from January to February.
Actual (not seasonally adjusted) activity stood 1.9% above February 2013 levels.
The number of newly listed homes edged up 0.6% from January to February.
French press release:
The Canadian housing market remains in balanced territory.
The national average sale price rose 10.1% on a year-over-year basis in February.
The MLS® Home Price Index (HPI) rose 5.1% year-over-year in February.

5. Google Apps Tips and Tricks
Watch your inbox every Tuesday!
Optimize your Google experience with a new tip each Tuesday, arriving over the upcoming weeks direct to your inbox from Learning Services*.
Includes a series of tips on using Gmail and your Google Calendar. Later in the campaign, the tips cover using Drive and Hangouts.
* See the REALTOR Marketing Workshop slide and register for an upcoming workshop for hands-on learning with Google Apps.

6. iPhone App Earns 4.5 star rating Watch the video
Strong media pick up within the tech sector
The new Royal LePage iPhone App is making an impression with both consumers and the media. The Feb. 27 launch of Royal LePage’s new iPhone App resulted more than 6.7 million media impressions on websites including Bloomberg.com; finance.yahoo.com/news and mobilesyrup.com. In addition, the app is enjoying an early 4.5 star rating among users.
Royal LePage’s new iPhone app, using advanced geo-location technology, simplifies the search process to a swipe of a finger. The new and innovative Draw-and-Search feature allows users to draw any neighbourhood of interest on a map and matching property listings will automatically pop up. With no logging in or forms to fill out.
Users of the new iOS app can save multiple customized search zones in one tap and receive personalized push notifications on any listing updates about price changes, open houses, and new home listings.
Watch the video
Read the press release
Click image to access the App Store
Promote the iPhone app to your clients and network with and blog templates available through rlpNetwork.

7. REALTOR® Marketing Workshop
The Digital Difference – Stay ahead of the social and mobile marketing curve
You’ll come away from this workshop with: 
An action plan to embrace one new digital tool
A Google+ business page
Your very own listing presentation web app 
Visit our online registration page to see a full schedule and to register.
NOTE TO ATTENDEES: Bring your laptop and mobile devices for a hands-on training experience with all your devices.

8. Listing Presentation Web App
Share your customized presentation for a chance to WIN a shopping spree from The Red Market!
Create a listing presentation web app by April 7, 2014 and send it to for a chance to win a Royal LePage Red Market shopping spree valued at $300.*) A Royal LePage Canada committee will select the winner based on these criteria: Quality of content, appearance and overall impact.
*See offer details (PDF).
Create your web app in the Marketing Centre today:
* See the REALTOR Marketing Workshop slide and register for an upcoming workshop for hands-on learning of the Listing Presentation Web App.

9. New on The Red Market Just $74.95 Men’s and ladies softshell jackets
available on the Royal LePage Red Market
Just $74.95
Shop The Red Market:
The Red Market: or call ext.237

10. Place an order over $500 (before tax) and receive free shipping.
Branded lockboxes
Starting at just $22.89!
No minimums. No set up fees.
Can be personalized (added cost).
Limited time offer begins April 1.
See offer details.
Shop the Red Market
Free Shipping!
Place an order over $500 (before tax) and receive free shipping.
The Red Market: or call ext.237

11. 60% off Robb Report advertising
Target luxury buyers around the world
Robb Report's Collection magazine provides global, high net worth readers with luxury product and service options. Circulation (90,000) profile:
$1.4M in average annual household income.
$6.4M in average net worth.
$1.9M in primary residence value.
Over 48% of international readers (outside USA) are Canadian.
June Issue Advertising Deadline: April 11, 2014.
Save 60% off advertising rates with Carriage Trade pricing.
View more details (PDF)

12. Preferred Partner – Helping you sell more homes Genworth Canada
Do you have clients who ...
enjoy summers at the cottage?
own land and plan to build a second home?
commute long distances to work and might benefit from a condo downtown?
wish to buy a home for their children attending university?
Then find out how Genworth Canada’s Vacation or Second Home product can help
...with as little as a 5% down payment
“The idea is to better equip our agents for conversations around how much clients can afford and what options are available to them,”
-Phil Soper, Royal LePage President and CEO
Find specific product

13. Preferred partner pricing
Save time and money with Canada Post's Express Order Entry and target Unaddressed Admail to your farm area at 20-32% savings.
Receive at least 49% off the credit report provides you need for a summary of your client’s and prospective client's past and present personal, credit and payment information.
Upto 65% off office products, toner and consumables, technology products, furniture and printing and more.
Tiffany & Co. offers Royal LePage an opportunity to mark special client milestones including closing gifts, holiday, birthdays, referrals with sunique gift and receive 15% off your purchase!
Check out for more information or contact Jennifer Pearce

14. ‘The Fine Print’ is out!
Be in-the-know about the Commercial market and glean key sales tactics and resources to keep Commercial agents on top of your game.
Is this issue:
Highlights from our Commercial Sales kick-off held in January
Keys to dominating your market as an agent
How to help your clients get 100 per cent commercial financing
2014 Commercial Market Outlook – each Canadian market and asset class is covered
Upcoming commercial webinars
Read it now.
For more information, contact Lucie Piazza, National Manager, cCmmercial

15. Contact us
For more information on this presentation, please contact:
For information on Royal LePage products or services, please contact Customer Care or visit
Customer Care Centre