1. Give your Agents a competitive edge with turbosm listings
MORE consumers viewing your company’s listings
MORE chances to connect with prospective sellers and buyers
MORE exposure for your brand
Get a competitive edge and more eyes on your listings.
Must have realtor.com® ShowcaseSM Listings in order to purchase TurboSM Listings. Subject to availability in your market. Screen shots represent site and mobile applications as of publication date and subject to change without notice.

2. Exciting NEW Features for Brokers
turbosm listings
Give your agents an advantage in listing appointments. Boost your agents’ listings into one of the top 3 slots on the search results page of realtor.com®.
The search results pages are some of the most highly trafficked pages on realtor.com®. Now your Company’s listings have the chance to get even more exposure and engagement (up to 3x the click-through-rate).*
Coming Soon:
Exciting NEW Features for Brokers
** Based on Move, Inc. internal research, March Research compared average click-through-rate (CTR) on all three Turbo℠ Listing positions to average CTR on all non-Turbo℠ Listing positions, on the first page of the realtor.com® Search Results in list-view.
Must have realtor.com® Showcase℠ Listings in order to purchase Turbo℠ Listings. Subject to availability in your market. Screen shots represent site and mobile applications as of publication date and subject to change without notice.

3. HERE IS WHAT BROKERS TELL US….
Agents want to pitch and win more listings presentations
Brokers want maximum exposure for select properties
Brokers want to recruit and retain quality agents
Brokers want to differentiate their brokerage

4. turbosm listings
Boosts listings into one of top 3 slots of the Search Results Page (SRP) on realtor.com®
Agents name/photo show on listing in SRP
Dark line distinguishes listings from competitors’
Must have realtor.com® Showcase℠ Listings in order to purchase Turbo℠ Listings. Subject to availability in your market. Screen shots represent site and mobile applications as of publication date and subject to change without notice.

5. What turbosm listings solve for
Agents want to pitch and win more listings presentations
You want maximum exposure for select properties
You want to recruit and retain quality agents
You want to differentiate your brokerage
Offer sellers visibility not available from other agents
Listings in Turbo℠ positions get up to 3x the CTR*
Offer Turbo℠ impressions to key agents in each office
Your brand and listings show at top of realtor.com® Search Results Pages in your markets
* Based on Move, Inc. internal research, March Research compared average click-through-rate (CTR) on all three Turbo℠ Listing positions to average CTR on all non-Turbo℠ Listing positions, on the first page of the realtor.com® Search Results in list-view. Must have realtor.com® Showcase℠ Listings in order to purchase Turbo℠ Listings. Subject to availability in your market.

6. *CPMs are subject to change.
How are turbo℠ listings sold
Customers buy Turbo℠ impressions in ~25K defined “Turbo℠ markets”
A customer can buy up to 50% of a market
Must be a Showcase℠ Listings customer and have 2 or more listings in the market being purchased
Turbo Market (City, State)
Las Vegas, NV
San Antonio, TX
Orlando, FL
Chicago, IL
Tampa, FL
Miami, FL
Charlotte, NC
Dallas, TX
Philadelphia, PA
Houston, TX
Median List Pricing
$203,995
$191,900
$186,500
$265,000
$181,000
$298,062
$205,000
$299,900
$154,900
$243,000
Impressions
2,141,000
2,060,000
2,025,000
1,818,000
1,655,000
1,527,000
1,381,000
1,367,000
1,292,000
1,286,000
CPM*
$21.73
$10.13
$11.37
$14.09
$11.50
$17.32
$3.93
$15.33
*CPMs are subject to change.

7. Broker Early Adopter Program
v1.0 available for agent purchase; v2.0 enables broker-level purchase and control panel
For v1.0, we’re offering two options for brokers:
Co-Marketing to your agents for them to purchase impressions
You reserve inventory in your markets until broker product is ready
How Co-Marketing will work
Provide us a list of agents to whom we should reach out
Send communications to your agents to announce program
Our Inside Sales Team will contact those agents; or they can call us at
How the reserve option works
You choose markets and quantities of impressions to reserve
You place 15% non-refundable deposit
We hold impressions until the broker product is ready

8. *CPMs are subject to change.
Top 10 markets
Turbo Market (City, State)
Las Vegas, NV
San Antonio, TX
Orlando, FL
Chicago, IL
Tampa, FL
Miami, FL
Charlotte, NC
Dallas, TX
Philadelphia, PA
Houston, TX
Median List Pricing
$203,995
$191,900
$186,500
$265,000
$181,000
$298,062
$205,000
$299,900
$154,900
$243,000
Impressions
2,141,000
2,060,000
2,025,000
1,818,000
1,655,000
1,527,000
1,381,000
1,367,000
1,292,000
1,286,000
CPM*
$21.73
$10.13
$11.37
$14.09
$11.50
$17.32
$3.93
$15.33
*CPMs are subject to change.

9. reporting
View as impressions and as page view
Aggregate of all agents

10. Commercial Terms and Purchasing Rules for realtor.com® Turbo℠ Listings
Must be a Showcase℠ Listings customer to purchase Turbo℠ Listings
Must have at least 2 active for-sale listings in markets being purchased
Turbo℠ Listing markets are defined by city/state where users search on realtor.com®
In each Turbo℠ market, a single customer can buy up to 50% impression market share that is available; and customers have to buy at least 10,000 impressions per contract term.
However, the number of Turbo℠ impressions available in that market can increase or decrease over time in accordance with increased or decreased traffic on realtor.com® in that market.
Thus, market share will increase or decrease accordingly.
You cannot increase or decrease the number of impressions during a Turbo℠ contract/subscription term at this time.
The Turbo℠ impressions purchased will be delivered across realtor.com® and realtor.com® mobile applications