1. 2017 Popcorn Seminar
Welcome!

2. Volunteer Council Chair
NEW CHAIR SEMINAR
Nikki Johnson
Volunteer Council Chair

3. 2017 Popcorn Seminar
Welcome!

4. Introductions Bill Anderson Horecka Council Staff Advisor
Council Volunteer Team
Around the room
Jana Nash—Council Support

5. Today’s Schedule WHAT YOU NEED TO KNOW WHAT’S NEW
WHO IS BEING SUCCESSFUL—AND HOW
WHO TO CALL FOR HELP
MORE DISCUSSION AT THE END THROUGH BREAKOUTS
LESS US TALKING UP FRONT!
SAVE QUESTIONS TILL THE BREAKOUTS

6. WHY SELL POPCORN?
Scouts gain confidence, salesmanship, communication skills, and a sense of accomplishment. The popcorn sale is not about selling popcorn, it’s about promoting Scouting and the Scouting ideals!
Units have the ability to fund their entire year’s program through the popcorn sale alone.
The popcorn sale helps the Council raise money for improving the summer camp facilities/building new camp locations, offering more extensive training for our volunteer leaders and members.

7. SET GOALS
-Set goals for your unit and for each Scout. Scouts who set goals sell twice as much as Scouts who do not set a goal… same is true for units.
-Goals should be based on your budget to fund the Scouting year.
-If a Scout runs out of product, encourage him to continue to SELL to his goal by taking orders to be filled later!

8. How to sell $600
Show your families how easy it is to hit their goal. It’s as easy as 1, 2, 3!
$200
+ $200
$600 1. 2. 3.
Start with family, friends, Mom and Dad’s co-workers, closest neighbors, etc.
Participate in two storefront shifts with an average of $100 sales per shift
Canvas your neighborhood by going door-to-door.
Don’t forget to…
Create an online sales account and send s to family and friends who live faraway, as a way to help you get to $600 even EASIER!

9. Who is on your team?
You can do this on your own but it’s not a good idea.
Ask your fellow leaders and parents to help you with…
The Kickoff Party – look for someone with enthusiasm.
Distribution – to pick up and transport the popcorn.
Communication – to keep everyone informed and motivated.
Storefront Sales – to book and coordinate storefront shifts for your unit.
Popcorn Chief (a Scout) – ask your top selling Scout to serve as your Co-Kernel.

10. The key is to do SOMETHING—ANYTHING to promote the sale
Have a kickoff
ENTHUSIASM!
Dedicate at least FIVE minutes for a kickoff
If it’s not you, then find that person!
Dress up the room, pop popcorn.
Have games for Scouts to play the minute they walk in the door.
Role play a “sale” either at a storefront or at the neighbor’s door.
Families should walk out excited, informed, and ready to sell.
The key is to do SOMETHING—ANYTHING to promote the sale

11. Types of sales
SHOW AND SELL
Storefronts
TAKE ORDER
ONLINE

12. storefronts -Call locations early -Talk with Store manager
-2 Scouts/2 adults/2Hours blocks
-Confirm Confirm Confirm

13. Product update NEW -Sea Salt Caramel -Cheese Lovers Mix
White, Orange, Jalapeno
DISCONTINUED
-Butter Light Microwave
-Jalapeno Cheddar single bag

14. ORDERING & REORDERING LOGIN at http://sell.trails-end.com/
PDF Step by Step Ordering available on the website by Aug 4.
Reordering will be done at
click
the REORDER tab

15. TRANSFERS NEW—ONLINE ONLY SYSTEM
-The transfer FROM initates the transfer
-Fills out form
-System s a numbered PDF receipt to both parties AND the Council.
-Council uses the database to enter in transfer orders.

16. DISTRIBUTION Show and Deliver Pick Ups
-Week of Sept 11
-12 Locations Around Metro
-New Pick your Location
-Defaults to normal one
Reordering Starting Tues Sept 26
Pick up either Brooklyn Park (New spot)
or South East Side
Home Delivery
Over $12,000 in sales in 2016

17. RETURNS
EARLY RETURNS
Sunday Oct. 8 and Monday Oct 9 4-7p.m. at 2 locations
No questions asked
New in 2017—Units can only return FULL Cases of product at early return days.
FINAL RETURNS
Thursday Nov. 2 Eagle River & Trailblazer 5p.m.-7p.m.
Sunday Nov 5 and Monday Nov 6 4p.m.-7p.m., 4 locations
Units will only be able to return up to 15% of their TOTAL Show and Deliver order after Oct 9.
··  ABSOLUTELY NO RETURNS AFTER NOVEMBER 6

18. Inventory control Coach your Scouts when to use their product
Talk with other Units
Communicate with your Scouts
Visit popcorn swap pages
Facebook
Online Site

19. Hometown heroes Over $90,000 in 2016
HH sales go towards unit sales totals
Order HH through the Take Order process

20. payments Due December 15, 2017 One Check to Northern Star Council
NEW-Payments not submitted by Dec 15 may be subject to a 4.25% late fee

21. prizes BASE PRIZES Pages 6-7 in large sales guide BONUS PRIZES
Not valid with Cash option
BONUS PRIZES
All selling Scouts eligible

22. adventures

23. Credit card readers Great way to increase storefront sales
Fees are responsibility of the Unit
Use Unit’s Bank Account for Non Profit Discount, Personal accounts can be used for normal mode

24. patch

25. Mentor patch
A way for Scouts to help other Scouts during the popcorn sale.
Units will be given 5-10 patches at Show and Deliver Pick ups/Home Delivery. We will work with Take Order units to get them some.
Can also be ordered with the rest of the patch
Part of the Large Patch

26. REMIND Text based announcement service
Using for Council Popcorn Sale Deadlines
Free to sign up
*msg and data rates apply
Sign up via web link
Can also set up for your own unit

27. Seller’s academy Saturday Sept 16 9am-1pm One of 3 Locations
Open house style
Postcards mailed to every Scout early August
6-7 stations
Salesmanship Merit Badge
Every Scout leaves with a prize
FREE

28. Popcorn challenge
What can your unit do with ONE bag of microwave popcorn?
Upload videos starting Aug 1
Win great prizes!

29. THANK YOU! Parent Motivation Kickoffs Product Handling Storefronts
Main seminar has concluded. Stick around and chat with experts at one of these breakouts
Parent Motivation
Kickoffs
Product Handling
Storefronts
Online/Tech
Ordering