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Branding and Promotional Materials

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Presentation on theme: "Branding and Promotional Materials"— Presentation transcript:

1 Branding and Promotional Materials
Compulsory Briefing Session 4 October 2013

2 Agenda Welcome Introduction of RAF members
Circulation of Attendance Register Presentation by RAF : Procurement Marketing & Communication Scope of Work/Specification Q & A Closing

3 Bid Details RFB NUMBER: RAF/2013/00032 DESCRIPTION:
Bids from established service providers to provide branding and promotional materials to RAF VALIDITY PERIOD: 90 days from the closing date ENQUIRIES: All questions / enquiries must be forwarded in writing not later than 11:00 on 8th October 2013 CLOSING DATE: 15th October 2013 CLOSING TIME: 11:00 a.m. the closing time will be as per the clock at the RAF reception COMPULSORY BRIEFING SESSION: Date: 4th October 2013 Time: 11h00 am BID RESPONSES MUST BE HAND DELIVERED Road Accident Fund (RAF) 38 Ida Street, MENLO PARK (at reception, on the ground floor) PRETORIA

4 Background The RAF has an integrated Marketing and Communication Strategy All RAF stakeholders play an important role in referring affected accident victims directly to RAF for assistance Corporate gifts and promotional materials play an important role in relationship building Promotional materials allow communities to build a relationship with the brand through personal interaction with employees and brand recall Positive brand touch points are critical in building sustainable relationships between RAF brand and all its stakeholders and communities

5 Scope of Work The successful bidder must:
Provide contemporary and modern branding and promotional materials Demonstrate variety in terms of product mix – wide range of products Indicate whether their supply base – RSA or international Comply with 5 – 7 days turn-around time after brief from RAF Indicate if their branding capacity (printing) is in-house and/or external Provide at least 3 contactable references where they have provided similar services Furnish proof of highest volume they once handled, provide client details Outline approval processes with their clients

6 Compliance Issues Document check list in the bid document
No telephonic communication Only communication up to the 8th of October 2013 Complete in full and sign the bid document All supporting documents (where applicable) must be submitted Bid closing date and time must be observed NB. Bidders may be disqualified for non-compliance, should applicable documents not be submitted

7 Mandatory Requirements
The bidder must confirm that they have read and understood the terms and conditions set out in the bid document, which terms and conditions the bidder accepts, in the event that the RAF awards the contract to the bidder pursuant to this bid Failure by the successful bidder to conclude a contract within 30 days following the issuing by the Fund of the award letter to the successful bidder, will result in the bid being deemed to be non-responsive which will then entitle the RAF to consider other responsive bids and award the tender to another bidder or bidders

8 Evaluation Criteria Price = 90 points BBBEE = 10 points
Technical and Functional: 3.1 Demonstrate ability to provide a variety of products = 20 points 3.2 Branding capacity: 3.2.1 In-house = 15 points 3.2.2 Outsourced = 5 points 4. Proposal on relevant materials, list top ten items, lead times = 20 pints 5. Proof of past experience – supplying branding and promotional materials, attach 3 samples = 20 points 6. Indicate supply base: 6.1 Local (RSA) = 15 points 6.2 International (import) = 5 points

9 Disqualification All bidders who score less than 75% on functionality will not be considered for further evaluation on Price and BBBEE Failure to submit valid and original tax clearance certificate

10 Response Format Bid response format to be strictly adhered to for easy reference Indexing Supporting documents Annextures Business profile Binding documents !!!!! Each JV/consortium partner/party to submit all required documents

11 Questions ?

12 THANK YOU


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