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Attract New Customers and Energize Current Shoppers with Community and in-store Marketing Campaigns Korene Russell, District Manager.

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Presentation on theme: "Attract New Customers and Energize Current Shoppers with Community and in-store Marketing Campaigns Korene Russell, District Manager."— Presentation transcript:

1 Attract New Customers and Energize Current Shoppers with Community and in-store Marketing Campaigns
Korene Russell, District Manager

2 The Rise of an Imaginary Empire
Alternative Health Center

3 Objective Remodel, rebrand, re-launch Turn brick and mortar into money
Reintroduce ourselves to the community Out with the old and in with the new POS system Target specific untapped demographics with advertising

4 Branding

5 Branding

6 It’s Cool to be Square

7 Cook It and They Will Come!

8 Imagine the Possibilities… Yoga and Juice

9 Marketing Gorilla’s rule! Continuing education
The social butterfly factor I am my own science experiment Enthusiasm is infectious and profitable Customer appreciation/word of mouth Running my mouth - running to the bank

10 Marketing

11 Formal Advertising… With a Twist!
Don’t forget FREE!! Budget and diversify Know needs and resources Get a 6-12 month plan in the can Tailor and concentrate on target groups

12

13 Attract New Customers and Energize Current Shoppers with Community and in-store Marketing Campaigns
Korene Russell, District Manager


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